Pizzamax Rebrand

Graphic Design Award Winner.
Awarded for Good Graphics, Illustration and Visual Communication Design.

Pizzamax Rebrand
by Salvita Bingelyte

  • Awarded April 15, 2020
  • CLIENT: Salvita Design
  • 3.640
Rebrand for a small pizza restaurant chain in Lithuania, Pizzamax. The initial visual identity had been thrown together in a rush and was a mishmash of graphic styles because the founders were focused on getting the business up and running. What makes the redesign unique is how the words, pizza and max, are displayed on different sides of business cards and pizza boxes. M and X letters, with their curved ends, are like people, specifically bakers who carry pizzas with straight arms. It symbolizes a place to go for a quick and delicious meal.

Rebrand for a small pizza restaurant chain in Lithuania, Pizzamax. The initial visual identity had been thrown together in a rush and was a mishmash of graphic styles because the founders were focused on getting the business up and running. What makes the redesign unique is how the words, pizza and max, are displayed on different sides of business cards and pizza boxes. M and X letters, with their curved ends, are like people, specifically bakers who carry pizzas with straight arms. It symbolizes a place to go for a quick and delicious meal.

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Pizzamax Rebrand

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Pizzamax Rebrand

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Salvita Bingelyte

Designer of Pizzamax Rebrand


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