IceMagic Pro 2020 Direct Cool Single Door Refrigerator
by Whirlpool India Design Studio
- Awarded April 15, 2021
- CLIENT: Whirlpool | Global Consumer Design (India Studio)
- 31.556
Whirlpool IceMagic Pro 2020 is a direct cool single door refrigerator made for the Indian mass market. The form combines a crescent door profile, a sturdy bow-shaped handle, a flowing top end cap with an integrated pocket handle and a base pedestal with a partitioned drawer. An intelligent defrost system senses frost formation and regulates temperature periodically without user action. A control panel on the freezer replaces the usual knob and offers four cooling modes. Shared parts across capacities from 200 to 280 litres give the lineup a consistent look.
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