Yanghe Personal Letters Baijiu Packaging

Yanghe Personal Letters Baijiu Packaging
by Wen Liu

• Awarded April 15, 2021
• CLIENT: JIANGSU YANGHE DISTILLERY CO.,LTD
• 14.498

Yanghe Personal Letters Baijiu is packaging for a Chinese spirit produced in Suqian, Jiangsu province, an area known for its liquor production. The design presents the calligraphy of Chinese literati in the form of handwritten letters, while a local map shows the rivers, lakes and wetland that surround the distillery. The bottle is made of ceramic with a matte white glaze, and the bottle cap can be used as a drinking cup. The outer box is made of environmentally friendly corrugated paper wrapped with a paper cover, and the box opens easily.