Yanghe Personal Letters Baijiu Packaging

Packaging Design Award Winner.
Awarded for Good Packaging Design.

Yanghe Personal Letters Baijiu Packaging
by Wen Liu

Awarded April 15, 2021
CLIENT: JIANGSU YANGHE DISTILLERY CO.,LTD
3.138

Yanghe Personal Letters Chinese Baijiu was made in Suqian, Jiangsu province, which is famous for being the city of Chinese Liquors. The city is surrounded by mountains and rivers, and this fine ecological environment brings a Baijiu with a unique taste. The product expresses the calligraphy of these literati in the form of handwritten letters, while using the local map to present local ecological environment of Yanghe Distillery. The outer packaging uses environment-friendly corrugated paper to form the shape of local mountain, and the bottle of this Baijiu is designed after mountain as well.

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