Zhanggong Times Alcoholic Beverage

Packaging Design Award Winner.
Awarded for Good Packaging Design.

Zhanggong Times Alcoholic Beverage
by Wen Liu

  • Awarded April 15, 2021
  • CLIENT: Jiangxi Zhanggong Liquor Co., Ltd
  • 6.368
Ganzhou, which is the ancient red capital, the cradle of the Republic, and the starting point of China's Long March, also the birthplace of China’s red culture. Red is the color of China and the Chinese nation, it is not only the spiritual totem of the Chinese people, but also the cultural symbol. This product is designed to carry the meaning of the times in red, also focusing on the history behind the times. Designer want to use this work to pay tribute to the Chinese People's Liberation Army and every witness, participant and promoter of the time.

Ganzhou, which is the ancient red capital, the cradle of the Republic, and the starting point of China's Long March, also the birthplace of China’s red culture. Red is the color of China and the Chinese nation, it is not only the spiritual totem of the Chinese people, but also the cultural symbol. This product is designed to carry the meaning of the times in red, also focusing on the history behind the times. Designer want to use this work to pay tribute to the Chinese People's Liberation Army and every witness, participant and promoter of the time.

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Good  Design

Zhanggong Times Alcoholic Beverage

Good Design

Great Design by Shunji Yamanaka & fuRo

Zhanggong Times Alcoholic Beverage

Great Design by Shunji Yamanaka & fuRo

Inspirational Mobility Robot Design

Zhanggong Times Alcoholic Beverage

Inspirational Mobility Robot Design

CanguRo Mobility Robot Image

Zhanggong Times Alcoholic Beverage

CanguRo Mobility Robot Image

Zhanggong Times Alcoholic Beverage

Zhanggong Times Alcoholic Beverage

Wen Liu

Designer of Zhanggong Times Alcoholic Beverage


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