Graphic Design Award Winner.
Awarded for Good Graphics, Illustration and Visual Communication Design.
Jinling Village is a poverty-stricken village with More than 2,000 “left-behind” children. When the designer got there, he was surprised to find that all the local people had mastered certain Han Embroidery skills, but their product not sell well because of the old fashion style. So he help revive the local Han Embroidery culture. In addition to two years of commercial operations, he have recently created a modern typeface, on a trial basis, by extracting the transitional elements in Han Embroidery to pass down the craft in a modern language practically.
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