XinJiHao Puer Tea Packaging

Packaging Design Award Winner.
Awarded for Good Packaging Design.

XinJiHao Puer Tea Packaging
by EvanChen

  • Awarded April 15, 2022
  • CLIENT: Bama Tea Co., Ltd
  • 14.243
In the process of taking out the ten-year-old tea cake stored in the internal dry warehouse, consumers open the tea box from the golden cross line, as if opening the golden age of ten years. The mountain pattern in the outer box and the three-dimensional mountain sculpture in the inner pot represent the mountain that the tea passed through in the process of transportation and the mountain that gave birth to the tea respectively, making the ancient Pu'er tea a container with unique memory.

In the process of taking out the ten-year-old tea cake stored in the internal dry warehouse, consumers open the tea box from the golden cross line, as if opening the golden age of ten years. The mountain pattern in the outer box and the three-dimensional mountain sculpture in the inner pot represent the mountain that the tea passed through in the process of transportation and the mountain that gave birth to the tea respectively, making the ancient Pu'er tea a container with unique memory.

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XinJiHao Puer Tea Packaging

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XinJiHao Puer Tea Packaging

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EvanChen

Designer of XinJiHao Puer Tea Packaging


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