OCT OHBAY Wayfinding Signage System

Graphic Design Award Winner.
Awarded for Good Graphics, Illustration and Visual Communication Design.

OCT OHBAY Wayfinding Signage System
by Updesign

Awarded April 15, 2022
CLIENT: OCT Group
5.701

China, Shenzhen City, 95 percent of its population are made up of migrants who came to this long and narrow coastal region over the past 30 years. It's similar to New York City, yet its fast growth means life is extremely hectic. This fastest-paced city in the world needs to implement measures that ease the insecurity of its migrants. The urban park in this project is the most popular place for relaxation with its long shoreline. Pebbles have been chosen as the theme of the signage system as it resonates with the life experiences of migrants and shows the human side of the city.

Learn More