Packaging Design Award Winner.
Awarded for Good Packaging Design.
Ancient Chinese used a leaf to perceive the world, like seeing a World in a Grain of Sand, and a Heaven in a Wild Flower (Blake, W. 1968 Auguries of Innocence). Referencing from the process of extracting the treasure from big Pu'er tea leaves, they designed a tea leaf-shaped icon with granular texture, along with aesthetics, also explaining the product attributes. With minimal design elements, the product shall pop amongst the tea market’s overly complex designs.
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