Secret Behind Magic Nuts Blind Box

Secret Behind Magic Nuts Blind Box
by Jinglun Cui

• Awarded April 15, 2022
• CLIENT: Stora Enso China Packaging
• 6.047

Inspired by mondrian composition with Red, Blue, and Yellow, this blind box concept utilizes concise lines and colors combination, carry the idea of that all complex stuff are made up of simple elements. Pulling and automatic unboxing structure design together with cartoon character illustration graphic design and role play game, enhanced the interactive experience with end consumer. Meanwhile, select and use environmentally friendly materials and technology as much as possible to echo the theme of the times.