Small Satine Kid Milk

Packaging Design Award Winner.
Awarded for Good Packaging Design.

Small Satine Kid Milk
by Blackandgold Design (Shanghai) Co., Ltd.

  • Awarded April 15, 2022
  • CLIENT: Yili Group
  • 2.047
Satine enters the kid milk market by launching kid milk Small Satine to meet parents' concern on kid health. To attract kids' attention, an IP character named after Small Satine is created. The illustration shows that he is hanging out with calf on the dairy farm leisurely. On back panel, the introduction of dairy farm is treated in a childish way. The nutrition value is presented clearly on both panel to earn parents' trust. The overall design demonstrates the harmony with nature as well as organic farm environment.

Satine enters the kid milk market by launching kid milk Small Satine to meet parents' concern on kid health. To attract kids' attention, an IP character named after Small Satine is created. The illustration shows that he is hanging out with calf on the dairy farm leisurely. On back panel, the introduction of dairy farm is treated in a childish way. The nutrition value is presented clearly on both panel to earn parents' trust. The overall design demonstrates the harmony with nature as well as organic farm environment.

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Good  Design

Small Satine Kid Milk

Good Design

Great Design by Shunji Yamanaka & fuRo

Small Satine Kid Milk

Great Design by Shunji Yamanaka & fuRo

Inspirational Mobility Robot Design

Small Satine Kid Milk

Inspirational Mobility Robot Design

CanguRo Mobility Robot Image

Small Satine Kid Milk

CanguRo Mobility Robot Image

Small Satine Kid Milk

Small Satine Kid Milk

Blackandgold Design (Shanghai) Co., Ltd.

Designer of Small Satine Kid Milk


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