Li Beer Packaging

Packaging Design Award Winner.
Awarded for Good Packaging Design.

Li Beer Packaging
by China Resources Snow Breweries

Awarded April 15, 2022
CLIENT: CHINA RESOURCES SNOW BREWERIES
31.205

The package design of Li aims to celebrate the origin of Chinese beer brewing history found in Yangshao cultural site. Li adopts a traditional Chinese brewing recipe to convey traditional Chinese beer culture. The package in the form of Shuang-Er-Ni-Yu also the salamander fish, pattern pottery bottle instills the historical brewing recipe and the flavor to users. Elegant pictures and archaistic fonts enhance the essence and historical sense of Li.

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Li Beer Packaging

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Li Beer Packaging

Great Design by Shunji Yamanaka & fuRo

Li Beer Packaging

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Li Beer Packaging

China Resources Snow Breweries

Designer of Li Beer Packaging

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Li Beer Packaging