Una Luna Confectionery Packaging

Una Luna Confectionery Packaging
by Olha Takhtarova

• Awarded April 15, 2022
• CLIENT: SOT B&D
• 3.028

Behind the design of each product, there is a story. The collage illustration used in the package design for the Una Luna fruit candy series is a good way to tell this story to the consumer. Collage illustration on the package helped to create a certain image of the brand and give it integrity. The modern market demands a simple and clear package, which will stand out on the shelves and be interesting to the audience. In his project, the designer used the collage technique and contrasting shades. It helped to make the packaging of Una Luna candies interesting.