Smashy Package of Chocolate Eggs

Packaging Design Award Winner.
Awarded for Good Packaging Design.

Smashy Package of Chocolate Eggs
by Mutian Yu

  • Awarded April 15, 2022
  • CLIENT: Savannah College of Art and Design
  • 4.166
Do people snack only to satisfy their appetite? Many times, snacks bring out more than that. People feel better by snacking when stressed or lonely; People also celebrate by snacking when they are happy. The fact is that people are not seeking more calories but supplements for our emotions. Smashy combines the shape of a hammer and the shape of a chocolate egg to bring excitement and surprise. Eaters can smash it any place they like. Then they can experience having different snacks, which contain milk chocolate, biscuits, gummies, and hard candies.

Do people snack only to satisfy their appetite? Many times, snacks bring out more than that. People feel better by snacking when stressed or lonely; People also celebrate by snacking when they are happy. The fact is that people are not seeking more calories but supplements for our emotions. Smashy combines the shape of a hammer and the shape of a chocolate egg to bring excitement and surprise. Eaters can smash it any place they like. Then they can experience having different snacks, which contain milk chocolate, biscuits, gummies, and hard candies.

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Good  Design

Smashy Package of Chocolate Eggs

Good Design

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Smashy Package of Chocolate Eggs

Great Design by Shunji Yamanaka & fuRo

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Smashy Package of Chocolate Eggs

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Smashy Package of Chocolate Eggs

Smashy Package of Chocolate Eggs

Mutian Yu

Designer of Smashy Package of Chocolate Eggs


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