Tsingtao 9 Degrees Beer Packaging

Tsingtao 9 Degrees Beer Packaging
by Jin Zhang

• Awarded April 15, 2023
• CLIENT: Tsingtao Beer
• 4.931

Tsingtao Beer is one of the most famous beer brands in China. On the basis of highlighting the brand, the brand side needs to show the local characteristics of each province. The designer uses Hubei's most representative "Yellow Crane Tower" to show the local characteristics. In addition, Xiangyun, Crane, and the bottleneck "Phoenix Feather" (Hubei is very fond of Phoenix) make the whole picture more flexible; At the same time, highlight the "9 degree", the biggest selling point of the product, to effectively promote sales.