Tang Da Li Brand Identity

Graphic Design Award Winner.
Awarded for Good Graphics, Illustration and Visual Communication Design.

Tang Da Li Brand Identity
by sxdesign

Awarded April 15, 2024
CLIENT: Tang Da Li
5.188

To express TangDaLi's unique brand value, this design merges classical and modern elements, resonating with the Tang Dynasty's diversity and openness. It plays on the pun between Tang and sugar, presenting a humorous brand name. Visually, it adopts modern format, incorporating Tang Dynasty murals and frameworks for a vibrant, compelling brand impression. Through the synergy of brand name, visuals and eco-friendly design, this design conveys the brand essence and product type, boosts brand recognition, lays a foundation for future marketing, strengthens consumer bonds and enhances profit.

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