Graphic Design Award Winner.
Awarded for Good Graphics, Illustration and Visual Communication Design.
This logo design represents a brand image renovation aimed at the young people. By cutting triangles off from a square to form a hexagon as the background, the logo, a super symbol of the brand, is more recognizable while meeting the demands of target consumers for a minimal but not simple design. Thanks to a vibrant orange as the main color and characters designed with fluid lines, the logo exude a youthful vibe, making the brand more impressive and thus strengthening its competitiveness in the market.
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