Mirinda Plus Restage Beverage Packaging
by PepsiCo Design and Innovation
- Awarded April 15, 2024
- CLIENT: PepsiCo
- 4.511
Mirinda is a brand known for its refreshing fruity flavors and playful personality. In Egypt, most people don’t drink alcohol, and so the most popular beverage at special occasions and social gatherings is soda. Mirinda Plus features soda with a hint of juice, which makes it a perfect fit for this space. To position Mirinda Plus as a go-to evening beverage for the Egyptian market, it is a vibrant revamp that makes an impact day and night.
Learn More