Utsuroi Sake Packaging

Packaging Design Award Winner.
Awarded for Good Packaging Design.

Utsuroi Sake Packaging
by MAHO SEKIZUKA

  • Awarded April 15, 2025
  • CLIENT: Takeda Shuzo Co., Ltd.
  • 249
The design of this set of three Daiginjo aged sake bottles combines innovative slit-animated packaging with artisanal craftsmanship. The dynamic logo transitions illustrate the brewing years of 2004, 2012, and 2019, while the act of opening symbolizes the sake's aging process. Clear varnish and silver foil seals enhance the unique amber hues of each vintage. Balancing elegance and cost efficiency, the minimalist design highlights the intrinsic beauty of sake, offering a profound and timeless experience for recipients.

The design of this set of three Daiginjo aged sake bottles combines innovative slit-animated packaging with artisanal craftsmanship. The dynamic logo transitions illustrate the brewing years of 2004, 2012, and 2019, while the act of opening symbolizes the sake's aging process. Clear varnish and silver foil seals enhance the unique amber hues of each vintage. Balancing elegance and cost efficiency, the minimalist design highlights the intrinsic beauty of sake, offering a profound and timeless experience for recipients.

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Good  Design

Utsuroi Sake Packaging

Good Design

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Utsuroi Sake Packaging

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MAHO SEKIZUKA

Designer of Utsuroi Sake Packaging


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