Packaging Design Award Winner.
Awarded for Good Packaging Design.
In this project, the designer aimed to create a design that would serve as a cultural bridge between authentic Iranian art and the modern world, making it appealing to the target market and audience. Market research revealed that this design style was unprecedented in the Iranian market, a conclusion the designer reached in collaboration with the brand. The traditional and ancient arts of Iran and Kerman have always been sources of inspiration. However, they must be implemented in a way where art serves the product and the product serves art.
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