Prepd Brand Identity

Prepd Brand Identity
by Cansu Dagbagli Ferreira

• Awarded April 15, 2026
• CLIENT: Cansu Ferreira
• 6.555

Prepd is an innovative food delivery platform that transforms digital influencer recipes into professionally prepared meals. Its identity centers on a bold, modern aesthetic designed to disrupt the food tech space. Featuring a clever logotype with a negative space frying pan and a high contrast Green and Lime palette, the brand celebrates the link between creators and consumers. Through expressive, human-first photography and clean geometry, Prepd turns the act of scrolling into a tangible, high quality dining experience.