Wishbhone Product-Packaging Integration

Packaging Design Award Winner.
Awarded for Good Packaging Design.

Wishbhone Product-Packaging Integration
by Packlab

  • Awarded April 15, 2014
  • CLIENT: PACKLAB
  • 9.747
The intelligent one-piece structure folds in on itself and the diecut hole provides an inner slot mechanism that keeps the product in place. The structure continues to fold in on itself and eventually locks to create a pack that resembles a display case. The packaging has been designed to work effortlessly and make sure the product is given a hero status. The unique hidden euro hook provides an additional optional retail function, however this can be hidden to allow the product to stand on its legs in a premium retail environment and look less like a commodity.

The intelligent one-piece structure folds in on itself and the diecut hole provides an inner slot mechanism that keeps the product in place. The structure continues to fold in on itself and eventually locks to create a pack that resembles a display case. The packaging has been designed to work effortlessly and make sure the product is given a hero status. The unique hidden euro hook provides an additional optional retail function, however this can be hidden to allow the product to stand on its legs in a premium retail environment and look less like a commodity.

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Good  Design

Wishbhone Product-Packaging Integration

Good Design

Great Design by Shunji Yamanaka & fuRo

Wishbhone Product-Packaging Integration

Great Design by Shunji Yamanaka & fuRo

Inspirational Mobility Robot Design

Wishbhone Product-Packaging Integration

Inspirational Mobility Robot Design

CanguRo Mobility Robot Image

Wishbhone Product-Packaging Integration

CanguRo Mobility Robot Image

Wishbhone Product-Packaging Integration

Wishbhone Product-Packaging Integration

Packlab

Designer of Wishbhone Product-Packaging Integration


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