Kawaii : Cute cramming school
by Tetsuya Matsumoto
- Awarded April 15, 2015
- CLIENT: Matsuo Gakuin
- 16.125
Surrounded by neighboring girls’ high schools, this Toshin Satellite Preparatory School is taking advantage of its strategic location on a busy shopping street to display a unique educational design. Matching convenience for hard studies and a relaxed atmosphere for fun, the design promotes the feminine nature of its users and offers an alternative materialization for the abstract concept of “Kawaii” largely used by Schoolgirls. The rooms for bunches and classes in this school takes the shape of the octagonal gabled roof house as illustrated in children’ picture book.
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