UnveilRing Ring

UnveilRing Ring
by Mohammad Mirzamohammadi

• Awarded April 15, 2015
• CLIENT: Mina
• 6.477

Gold is one of the most precious materials, and using it in shape of a packaging and container makes the little gems look even more valuable in a subtle manner, to convey the message that they are the main attraction. By showing off the first rows it creates the illusion that there should be more gem stones under the unpeeled surface. The concept was inspired by unwrapping & peeling concepts like unwrapping a gift, unwrapping a chocolate bar ,opening a canned food , peeling a corn or fruits. In general the concept of unveiling something precious ,delicate and secured.