Pusonic Packaging
by Dongdao Creative Branding Group
- Awarded April 15, 2016
- CLIENT: PUSONIC
- 8.066
The underlying concept for our creativity is water frozen into a solid state, namely ‘ice’, because ice plays a crucial role in producing ice wine. Visually, linear patterns were extracted from ice flowers. Coloring also reflects the central theme, with silver accurately representing ‘ice’ and providing a sense of ‘nobility’.By keeping a fine balance between the style of nobility and the beauty of simple nature, we intended to convey our original intention: a tribute to natural purity and quality of ice wine.
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