Enjoy Sugar packaging

Packaging Design Award Winner.
Awarded for Good Packaging Design.

Enjoy Sugar packaging
by Springetts Brand Design

  • Awarded April 15, 2016
  • CLIENT: Silver Spoon
  • 17.548
The brief from Silver Spoon was to create a new brand for people wanting to reduce their sugar intake but keep the benefits of real sugar. This concept emphasises the positive aspects of the sweetening product - 100% taste, 100% natural and 33% less calories. The brand name - Enjoy - captures the positive attributes of the brand, with none of the guilty feelings associated with trying to keep healthy.

The brief from Silver Spoon was to create a new brand for people wanting to reduce their sugar intake but keep the benefits of real sugar. This concept emphasises the positive aspects of the sweetening product - 100% taste, 100% natural and 33% less calories. The brand name - Enjoy - captures the positive attributes of the brand, with none of the guilty feelings associated with trying to keep healthy.

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Good  Design

Enjoy Sugar packaging

Good Design

Great Design by Shunji Yamanaka & fuRo

Enjoy Sugar packaging

Great Design by Shunji Yamanaka & fuRo

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Enjoy Sugar packaging

Inspirational Mobility Robot Design

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Enjoy Sugar packaging

CanguRo Mobility Robot Image

Enjoy Sugar packaging

Enjoy Sugar packaging

Springetts Brand Design

Designer of Enjoy Sugar packaging


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