INIT Fruit & Nut Bar Snack Bar

Packaging Design Award Winner.
Awarded for Good Packaging Design.

INIT Fruit & Nut Bar Snack Bar
by PepsiCo Design & Innovation

Awarded April 15, 2017
CLIENT: PepsiCo Design & Innovation
10.981

INIT is a new fruit and nut bar made of simple ingredients that taste great. The design features playful, upbeat and casual typographic elements and the ingredients are highlighted to communicate natural simplicity.

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INIT Fruit & Nut Bar Snack Bar

Good Design

INIT Fruit & Nut Bar Snack Bar

Great Design by Shunji Yamanaka & fuRo

INIT Fruit & Nut Bar Snack Bar

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INIT Fruit & Nut Bar Snack Bar

PepsiCo Design & Innovation

Designer of INIT Fruit & Nut Bar Snack Bar

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INIT Fruit & Nut Bar Snack Bar