Nutty Buddy Flex Athletic Cup Male Genital Athletic Protection Cup
by Dosun Shin
- Awarded April 15, 2017
- CLIENT: Battle Sports Science
- 9.591
The Nutty Buddy Flex is a redesign of the original athletic cup, with additional attention towards increasing comfort and protection. In response to customer feedback, the new Flex cup allows for a more comfortable fit for all types of body movements. The soft edges of the cup have been modified to better cushion the contact between the cup and the skin. The redesign also better absorbs impact, "protecting the boys" by distributing force to the pubic bone and soft tissues. The redesign maximizes comfort and effectiveness of the original design, creating a better quality product overall.
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