Wavee Packaging Identity

Packaging Design Award Winner.
Awarded for Good Packaging Design.

Wavee Packaging Identity
by Shawn Goh Chin Siang

  • Awarded April 15, 2019
  • CLIENT: SKS Food Industries (M) Sdn. Bhd.
  • 7.462
Vibrantly illustrated packaging is used as a means to build up a recognizable, attractive brand identity for this new potato chips brand. The illustration and color combination create a lasting impression that distinguishes this healthier, non-fried potato chips product from the rest in the market. Various themes and colors are implemented to differentiate between the flavors, while iconic elements and white blank frame on the package help maintaining a unified brand identity.

Vibrantly illustrated packaging is used as a means to build up a recognizable, attractive brand identity for this new potato chips brand. The illustration and color combination create a lasting impression that distinguishes this healthier, non-fried potato chips product from the rest in the market. Various themes and colors are implemented to differentiate between the flavors, while iconic elements and white blank frame on the package help maintaining a unified brand identity.

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Good  Design

Wavee Packaging Identity

Good Design

Great Design by Shunji Yamanaka & fuRo

Wavee Packaging Identity

Great Design by Shunji Yamanaka & fuRo

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Wavee Packaging Identity

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Wavee Packaging Identity

CanguRo Mobility Robot Image

Wavee Packaging Identity

Wavee Packaging Identity

Shawn Goh Chin Siang

Designer of Wavee Packaging Identity


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