Alvalle Redesign Food Packaging

Packaging Design Award Winner.
Awarded for Good Packaging Design.

Alvalle Redesign Food Packaging
by PepsiCo Design & Innovation

  • Awarded April 15, 2019
  • CLIENT: PepsiCo
  • 8.264
Alvalle is Spain’s leading gazpacho brand, delivering an experience that evokes homemade freshness and authenticity. In need of a visual expression to match its status as the category branded leader, Alvalle sought to elevate the story of its fresh, premium ingredients to compete with the abundance of gazpacho brands emerging in markets outside of Spain. With a contemporary design, its personality comes to life in the harmonious blend of fresh ingredients. The vibrant red represents the passion and commitment of the brand and the logo mark evokes the bravado and heritage of Spanish culture.

Alvalle is Spain’s leading gazpacho brand, delivering an experience that evokes homemade freshness and authenticity. In need of a visual expression to match its status as the category branded leader, Alvalle sought to elevate the story of its fresh, premium ingredients to compete with the abundance of gazpacho brands emerging in markets outside of Spain. With a contemporary design, its personality comes to life in the harmonious blend of fresh ingredients. The vibrant red represents the passion and commitment of the brand and the logo mark evokes the bravado and heritage of Spanish culture.

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Good  Design

Alvalle Redesign Food Packaging

Good Design

Great Design by Shunji Yamanaka & fuRo

Alvalle Redesign Food Packaging

Great Design by Shunji Yamanaka & fuRo

Inspirational Mobility Robot Design

Alvalle Redesign Food Packaging

Inspirational Mobility Robot Design

CanguRo Mobility Robot Image

Alvalle Redesign Food Packaging

CanguRo Mobility Robot Image

Alvalle Redesign Food Packaging

Alvalle Redesign Food Packaging

PepsiCo Design & Innovation

Designer of Alvalle Redesign Food Packaging


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