White Paper Abraidi Book

Print Design Award Winner.
Awarded for Good Print and Published Media Design.

White Paper Abraidi Book
by Ruis Vargas

Awarded April 15, 2019
CLIENT: Laika
3.460

For the design of the Abraidi white book, Laika created abstract illustrations that suggest clippings of a world map. However, the cutouts are geometric and irregular, spreading through the publication. Purposely, the cutouts are in shades of green and refer to the colors of the Brazilian flag. Distributed throughout the book, the same principle of irregular clippings is applied to the pictures, fleeing from the traditional rectangular frame of images. The book was printed with an added metallic gray color, which gives a certain sobriety to the book as opposed to the vibrant shades of green.

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