Hopt Clean Soda

Culinary Art Design Award Winner.
Awarded Platinum for Good Food, Beverage and Culinary Arts Design.

Hopt Clean Soda
by Antonia Davison

  • Awarded April 15, 2014
  • CLIENT: Lion Co.
  • 285.877

Hopt is a delicious clean soda fusing hop extracts with natural flavours and less than half the sugar of leading regular soft drinks. Through 'lean start-up' methodologies like rapid prototyping and extensive quantitative research, Hopt's multifaceted user-centred design unfolded. Over 15 features are built into each bottle, all offering specific benefits to the user considering their functional, social and emotional needs whilst socialising. Crafted by a team across Melbourne, Tokyo and Auckland, including agency partner Shine, Hopt was created in 2013.

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Good  Design

Hopt Clean Soda

Good Design

Great Design by Antonia Davison

Hopt Clean Soda

Great Design by Antonia Davison

Inspirational Clean Soda Design

Hopt Clean Soda

Inspirational Clean Soda Design

Hopt Clean Soda Image

Hopt Clean Soda

Hopt Clean Soda Image

Hopt Clean Soda

Antonia Davison

Designer of Hopt Clean Soda


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