Qi Series Package

Packaging Design Award Winner.
Awarded for Good Packaging Design.

Qi Series Package
by Dongdao Creative Branding Group

  • Awarded April 15, 2015
  • CLIENT: Dongdao Creative Branding Group
  • 6.539
In Chinese culture, Qi (also chi) is frequently translated as "natural energy", "life force", or “energy flow”. Here, Qi “汽” is a tea-carbonated drinks series. The concept is based on the 24 Solar Terms (Jie Qi), a solar term of 24 points in traditional East Asian lunisolar calendars that signifies some natural phenomenon. With different solar terms, representing different combinations of tea and carbonated drink, consumers can feel the changes of times and seasons.

In Chinese culture, Qi (also chi) is frequently translated as "natural energy", "life force", or “energy flow”. Here, Qi “汽” is a tea-carbonated drinks series. The concept is based on the 24 Solar Terms (Jie Qi), a solar term of 24 points in traditional East Asian lunisolar calendars that signifies some natural phenomenon. With different solar terms, representing different combinations of tea and carbonated drink, consumers can feel the changes of times and seasons.

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Good  Design

Qi Series Package

Good Design

Great Design by Shunji Yamanaka & fuRo

Qi Series Package

Great Design by Shunji Yamanaka & fuRo

Inspirational Mobility Robot Design

Qi Series Package

Inspirational Mobility Robot Design

CanguRo Mobility Robot Image

Qi Series Package

CanguRo Mobility Robot Image

Qi Series Package

Qi Series Package

Dongdao Creative Branding Group

Designer of Qi Series Package


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