SASA Bottle Water Packaging

SASA Bottle Water Packaging
by Hakan Gürsu

• Awarded April 15, 2015
• CLIENT: SASA Polyester
• 15.336

Designed for productifying of a new, BPA-free plastic material, the bottle family (product group) design for SASA Polyester is intended for the bottled water market in Turkey. Aiming to express the innovative characteristics of its material and brand image, the structural design builds an identity through distinctive use of form, color, shapes and patterns. The results reflect an aesthetic, sturdy and tangible bottle with a superior taste. Targeted at a high-end use, the product group will be available exclusively on restaurants and upper segment supermarkets.