Post-it Colleague Care Kit Media Kit
by Lawrens Tan
- Awarded April 15, 2016
- CLIENT: 3M Post-it Brand
- 9.328
The Post-it Colleague Care Kit was designed with a dose of humour where the usual laundry icons were redesigned in the office politic context i.e "Do not Bitch". The entire campaign seeks to create a happier and fun workplace where they send motivation quotes to fellow colleagues who needs a perk up after a long day at work or when there is an unexpected situation at work. There are instructions on how to motivate your colleagues, a Post-it photo frame is inserted to take selfies and wefies and a positive log is curated at #postitforwardsg on Instagram!
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