Pepsi Black x Star Wars LTO China Brand Packaging
by PepsiCo Design & Innovation
- Awarded April 15, 2018
- CLIENT: PepsiCo Design & Innovation
- 1.117.522
Simple, black, iconic, and bold, the Pepsi Black Limited Edition Can series created for "Star Wars: The Last Jedi" celebrates the historic collaboration between the iconic film and Pepsi's "Live Without Compromise" spirit. Each can features a different main character from the film, rendered as a silver silhouette graphic. The result is a series that is elegant and minimal, yet instantly recognizable. Available only in China via E-commerce, this limited series is a desired collectible packaging for fans.
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