Agnieszka Hubeny-Zukowska

Specialized in Design.

Agnieszka Hubeny-Zukowska

About Agnieszka Hubeny-Zukowska

Garden and landscape designer, sculptor and creative artist. Lecturer at the Department of Architecture and Design, Academy of Fine Arts in Gdansk, Poland. She designed so far more than 300 gardens and also took part in almost 100 garden realizations. She graduated from the school of art, landscape architecture and garden design in Poland and the UK. Experience gained in private and historic gardens in the UK, USA and Poland. Winner of many competitions in the field of garden and landscape design. Journalist, photographer and world traveler tracking the latest garden trends. She collaborates with many publishing houses and schools.

  • Winner of the A' Design Award.
  • Specialized in Design.
  • Original Design.
  • Creative, Diligent and Innovative.
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Interview with Agnieszka Hubeny-Zukowska

Could you please tell us more about your art and design background? What made you become an artist/designer? Have you always wanted to be a designer?
I started the adventure with gardens very early - already in high school. Then I managed to get practice and start a school of garden design and horticulture in the UK. Here I spent almost 5 years, and here began with my great garden adventure. Large significance for me were visiting hundreds of the English gardens, an annual visits to the Chelsea Flower Show and the practice at the John Brookes garden. Then a trip to the US, where in New York I helped in setting up and maintenance of roof gardens. I think that all these gardens, which I watched, their owners and designers with whom I met influenced who I am and how I design. I can not imagine that I could do in my life something else.
Can you tell us more about your company / design studio?
My studio is small, founded in 1999. Typically, our team is made up to 5 designers. We all feel very much at home with family atmosphere.
What is "design" for you?
A good design for me combines functionality, beauty and individuality. I know I can stay in the minority, but I think that good projects are made with time, they learn from other projects, they evolve and they are timeless.
What kinds of works do you like designing most?
We design all types of green space. Landscape architecture, city squares but the most I like to design private gardens. I really enjoy meeting and discussions with the owners when they jointly devise a plan for the future garden. Garden design I think is a common process, cooperation designer and owners - the investor. I like the difficult plot, complex and bold solutions.
What is your most favorite design, could you please tell more about it?
Each garden is another new challenge. I do not have a favorite, because everyone is different. I like them all!
What was the first thing you designed for a company?
My first project was a tropical garden in the UK for a private investor. It was an incredible challenge because it prevailed in a variety of soil conditions and light. It was an interesting adventure. Garden still exists and is doing great.
What is your favorite material / platform / technology?
In the work of a garden designer I usually use a pencil, ink and water crayons. However, as an artist, I work with clay and wicker. I also experiment with combining different materials and using them in the garden.
When do you feel the most creative?
I'm most creative when I have a difficult task and investors are open to crazy ideas. When there are no financial limitations.
Which aspects of a design do you focus more during designing?
I like when my gardens are not only beautiful and matching the environment. They must also be able to care and give pleasure to their owners. Functionality and garden interest throughout the year are of great importance to me
What kind of emotions do you feel when your designs are realized?
Pride, joy and curiosity, how a garden changed after a few seasons. Sometimes I look in disbelief that this what I came up with actually looks good.
What makes a design successful?
I think a good contact with the customer, understanding and good attitude. Then the design is appropriate for meeting the requirements of the client and my own.
When judging a design as good or bad, which aspects do you consider first?
Consistency garden project with the environment and the building is very important to me. Selection of materials, accuracy of plants. The density of plantings, colors, lines of flower beds, trees ... and of course functionality.
From your point of view, what are the responsibilities of a designer for society and environment?
The responsibility is huge. Our customers do not need to know on that what we know. It is we who largely make a decision on their behalf, and they trust us. Our responsibility for what is designed, which we surround ourselves, how the world will look like in a few years, or even decades. We influence the development and design world of the future
How do you think the "design field" is evolving? What is the future of design?
I think design should interact with the environment. We should learn from nature, to take an example from it and do not fight with her. Our future is a design that will help the human race to live in a sustainable world.
Where does the design inspiration for your works come from? How do you feed your creativity? What are your sources of inspirations?
Inspiration surround us on all sides. You just have to reach out. The inspiration may be nature, art, objects of everyday life ...
How would you describe your design style? What made you explore more this style and what are the main characteristics of your style? What's your approach to design?
My design style is the result of my experiences and the people I met on my way. This is a mixture of English gardens, motto John Brookes "gardens are for people", madness that woke me in Charles Jencks with his Garden of Cosmic Speculation, and nature worshiped by Piet Oudolf.
Can you describe a day in your life?
I live in a crazy world. I design gardens, supervise their construction, conduct lectures, make photo sessions, meet with clients ... Every day looks a bit different. I get up in the morning and make a note over coffee - a plan for the day. I check my e-mail, look at what's happening in the world and move to the vortex of tasks. Sometimes I start a new project, sometimes I prepare a lecture. Sometimes I fly by plane to the other end of the country or drive a few hours to meet a client in his home amid lakes, mountains or in the middle of beautiful forests. Every day I meet new fantastic people and undertake some interesting challenge. I'm not bored.
Could you please share some pearls of wisdom for young designers? What are your suggestions to young, up and coming designers?
I think that the work of designer gardens, the most important is to listen to customer needs, knowledge of plants, sense of aesthetics. Own style and confidence backed by knowledge. Observation of world trends and continuous development.
From your perspective, what would you say are some positives and negatives of being a designer?
I see only positives! Flexible working time. Frequent travel and meetings with interesting people. The possibility of realization of our ideas.
Which tools do you use during design? What is inside your toolbox? Such as software, application, hardware, books, sources of inspiration etc.?
I work on a drawing board with a pencil case full of pencils, water crayons and various erasers, and with a computer where I make technical projects. I like the Corel software family the most. I also use SketchUp, which is fast and easy to use. It helps my clients to imagine the space I design. Books are my passion that fills my office to the brim
Designing can sometimes be a really time consuming task, how do you manage your time?
My day is made of rubber. I work in the "on time" and "hyper time," and it gives me enormous pleasure
Who are some of your clients?
Among my clients are well-known travelers, film directors, actors. Owners of residences, villas, hotels, but also city apartments. People who want to create a quiet place for rest and recreation among greenery. They are people who like nature and crazy ideas that have to interact with their buildings
What type of design work do you enjoy the most and why?
I like the most interesting and crazy challenges. Plots with "problems" are a great contribution to the creation of interesting projects.
Do you work as a team, or do you develop your designs yourself?
We work as a team, but the main design work I'm doing personally
Do you have any works-in-progress being designed that you would like to talk about?
At the moment I'm doing a lot of fascinating projects and having a great time. . At the moment I am working on a project to revive a small street in Sopot - a resort town located in Poland by the Baltic Sea. This is a tourist town with a short but rich history. Unfortunately, most of the world's cities have been forgotten of living people in the last decades. What counted was progress, modern architecture and fast communication. The streets are no longer a friendly place for residents. Many places have been forgotten and neglected. My project is trying to bring the street / space closer to the people who live there. I design an area that will be friendly to children, young people, families and the elderly. This is a small but important project that can revive the area.

Designer of the Day Interview with Agnieszka Hubeny-Zukowska

Could you please tell us about your experience as a designer, artist, architect or creator?
From high school, my whole life revolves around gardens and green spaces. I've been practicing internationally in marvelous places across Europe and the USA. I practiced in gardens on private estates and historical premises in Great Britain. Among others, the gardens of Henry VIII in Hever Castle and Lord Rothschild's Waddesdon Manor. I had the pleasure to learn a profession with world-renowned designer John Brookes. I met Charles Jencks personally ... I finished in the UK Professional gardening, nursery and Garden Design. In Poland, Landscape Architecture and Shaping Green Areas. I design what I am most passionate about - large gardens around estates, country residences and townhouses. My clients are people who love beauty, live in nature and value their privacy. They are often people from the world of sport, film and art.
How did you become a designer?
Everyone knows the book Frances Hodgson Burnett -The Secret Garden. My youthful dreams of designing such secret places have intensified my almost six-year stay in Great Britain. Learning gardening and garden design in such an amazing country filled with parks, gardens and castles filled me with the desire and energy for my entire life. So far, every year I return to the UK to recharge my "barter". My design style is the result of my experiences and the people I met on my way. Among other things, this is a mixture of English gardens, motto John Brookes "gardens are for people", madness that aroused in me, Charles Jencks, his Garden of Cosmic Speculation, and nature worshiped by Piet Oudolf.
What are your priorities, technique and style when designing?
When designing a garden around the house, the most important thing for me is to get acquainted with the place and the needs of the owners. I know that this may not be common practice for modern designers and that I may seem old-fashioned, but contact with the client is really important to me. I believe that beauty and functionality can go hand in hand. However, it requires more work and commitment on my part. When it comes to design, I love hand-drawing. I believe that the concept I make with pencil or water crayons allows me to fully understand the scale of the project and its details. Then I use computer programs for finishing projects, but I often make visualizations with ink, pencil or water paints. When I start work on a new project, I'm accusing myself of pictures of the area, notes from the meeting with the client and the images that inspired them. I try to combine all these elements together with my ideas into one coherent concept.
Which emotions do you feel when designing?
I feel different emotions depending on the design phase. Initially, during and after the meeting, I am excited about the new place, I am full of ideas and I feel that energy is spreading through me. Then there is a moment of consternation, thoughts and conclusions when I have to combine all the elements into one whole. When I finish drawing the concept I feel joy from the result of my work. Presenting the concept to the customer is a moment of anxiety, whether they will like it, excitement and joy. The final phase of the project is a lot of work, as well as satisfaction and energy boost for the next project. Generally, I am an energetic person, and my work gives me a lot of joy.
What particular aspects of your background shaped you as a designer?
Even as a child, I exhibited artistic skills. I made small plasticine figures, I drew and painted. I even wanted to go to a ceramic school. The teachers said I had a "good eye". Painting has been with me to this day. I'm playing with pencil, ink and watercolors. I changed my playing with plasticine for making clay and ceramics. I love to sculpt and glaze my work. My "good eye" has contributed to the fascination with photography. In addition, I love wicker. All of those outside of my hobby project really help me at work and complement it. Painting and drawing I use for projects, thanks to working with clay, not only uses ceramic and sculptural elements in gardens, but also some say that the lines in my gardens often flow. I often use wicker in children's gardens, and photography makes it easier for me to find viewing frames and focal points in the garden.
What is your growth path? What are your future plans? What is your dream design project?
I never really planned anything. I am an open person, I love traveling and new challenges and I simply reach for them. I'm taking advantage of all the upcoming opportunities. I do not close myself to any suggestions and just flow with the wave. I have never regretted it before. I design for people who share my view of space and gardens. I never made any project "forcefully". If something does not suit me, I just do not take it. I do not have to do anything at all costs because I know that such projects will not bring me joy. At the moment I'm doing a lot of fascinating projects and having a great time. It gives me the most satisfaction - working together with the owners on their garden projects. I do not know what I would like to design further. Life surprises me day after day and it is fascinating. I will certainly make more and more contacts with universities because lectures and work with students bring a lot of satisfaction. Maybe it will sound childish but I would like my gardens to be recognizable as beautiful, interesting and friendly to owners and nature.
What are your advices to designers who are at the beginning of their career?
My advice for young designers is "be open to the world". We learn all our lives, and the knowledge of the whole world is so extensive that we really know nothing ... I think that the most important thing in life is to do what we love and do it as well as we can. Do not cheat and do something against yourself because it will not bring you satisfaction. You have to keep your eyes wide open. You have to learn to listen, draw conclusions and learn from mistakes. Do not be discouraged by failures or give up. You always have to go forward and use what day brings us. Believe in your skills. Adrian Fisher, a designer of labyrinths and my last mentor once told me: The first impression is made only once. And you have to remember that!
You are truly successful as a designer, what do you suggest to fellow designers, artists and architects?
I do not feel that I am in a position where I can advise someone. However, I think that especially in my industry, the problem of designers and architects is that they do not listen to their clients. I think that people who design buildings, interiors or gardens should focus less on themselves and their life projects, and more on what the client needs. People turn to us for help. For help in designing some space in which they will live. The designers will not live in this space ...
What is your day to day look like?
I live in a crazy world. I design gardens, supervise their construction, conduct lectures, make photo sessions, meet with clients ... Every day looks a bit different. I get up in the morning and make a note over coffee - a plan for the day. I check my e-mail, look at what's happening in the world and move to the vortex of tasks. Sometimes I start a new project, sometimes I prepare a lecture. Sometimes I fly by plane to the other end of the country or drive a few hours to meet a client in his home amid lakes, mountains or in the middle of beautiful forests. Every day I meet new fantastic people and undertake some interesting challenge. I'm not bored.
How do you keep up with latest design trends? To what extent do design trends matter?
I am interested in new technologies and new solutions. Trends are what is already there, what is promoted and I'm not interested in it very much. It does not affect what I do. Of course, I go to a conference, I visit world garden exhibitions. I look at what's happening in the world, but I do not really take it to heart. I draw conclusions from what I see and I do my own.
How do you know if a product or project is well designed? How do you define good design?
A good project for me combines functionality, beauty and individuality. I know I can stay in the minority, but I think that good projects are made with time, they learn from other projects, they evolve and they are timeless.
How do you decide if your design is ready?
A garden is a very specific matter. Despite the fact that the project can be finished, the garden itself always changes. It changes with time, with times of day and year. Matures. I have learned not to overdo the additions in my projects. I leave a little space for individual owner changes. I know that this is not a popular practice among garden designers and they are often surprised. I think that the success of my project is just a little space that makes the project not only mine, but also the garden owner. It brings joy to me and the owner. Joy is satisfaction and success.
What is your biggest design work?
Each project has something in itself and it is difficult to say which one is the most important. Everyone is important and special to me. The most media-oriented one is certainly the one that won the silver A'Design Award & Competition in 2016 and won the disinction of the International Design Award 2015 in Los Angeles. In Poland, won the plebiscite Polish Landscape XXL in 2015. He was also shown in The American Architecture Prize 2017 catalog and several times on Polish television. A section of a well-known Polish garden television program was also devoted to this garden. I think that such a media response can be called a success and it definitely pleases. The garden was a great design challenge because it is located in the city center on a busy street and next to a historic villa. It is located on 3 terraces, and its central part is located on the roof of the pool. I think that I managed to meet customer requirements, places and restorer. I created a place that harmonizes with the historic building and the owner's contemporary dreams.
Who is your favourite designer?
I do not have one selected designer. I also do not like individual works. I am more interested in the ideas of designers and projects that have caused changes in our view of the world. In my case, they are landscape and garden designers. I am fascinated by the personality and work of the long-dead Gertrude Jekyll, who was also a painter, artist and garden designer. In fact, she painted the gardens with flowers. It is she who was the first to account for the color, texture, and experience of gardens. An important person for me was also John Brookes and his motto "Gardens are for people." I had the opportunity to learn a profession with this well-known designer and his view of the world certainly influenced my work. Other personalities are Charles Jencks and Diarmuid Gavin. Although they share a whole generation, I admire the openness of the mind, finding inspiration in the least expected places and extraordinary courage in implementing their plans. I also observe and admire the works of Piet Oudolf, who is a leading figure of the "New Perennial" movement. His use of plants is very close to my heart. I think that these people have introduced a lot of interesting to the landscape architecture world.
Would you tell us a bit about your lifestyle and culture?
My inspiration is people, architecture and nature. My desk is right next to a big window with a view of my garden, meadows and forest. At the moment I am working on a project to revive a small street in Sopot - a resort town located in Poland by the Baltic Sea. This is a tourist town with a short but rich history. Unfortunately, most of the world's cities have been forgotten of living people in the last decades. What counted was progress, modern architecture and fast communication. The streets are no longer a friendly place for residents. Many places have been forgotten and neglected. My project is trying to bring the street / space closer to the people who live there. I design an area that will be friendly to children, young people, families and the elderly. This is a small but important project that can revive the area.
Would you tell us more about your work culture and business philosophy?
I create the concept of land development and plant design in person. In the studio, we work together with my assistants landscape architects. I also work with architects, dendrologists and industry specialists. The land development project is best carried out at the building design stage. Then, thanks to cooperation with architects, I can make the necessary facilities. Working in an interdisciplinary group brings the best results in large areas. People who are very important to me in the design process are landowners. Their remarks and guidelines are very important to me. I like working with open and friendly people. It is important to understand each other and establish relationships
What are your philanthropic contributions to society as a designer, artist and architect?
As a designer, I cooperate with secondary and higher schools, where I teach and lecture on landscape architecture. I am a member of the jury in the National Competition for Landscape Architecture knowledge for secondary schools. I am a member of a 2-person jury in the garden arrangement contest "Arrangements - Inspirations". Every year I run open project workshops for people interested in the subject. I share my knowledge at various types of conferences and industry meetings. I think that the knowledge gained only in schools is insufficient for young designers. Practical knowledge and life advice provided by practicing designers perfectly complements this school and is essential
What positive experiences you had when you attend the A’ Design Award?
Participation in competitions is extremely important for creators. It allows us to test our abilities, show our work and skills to a wider group. Competitions facilitate access to the international audience, and the contest itself is a place where we meet amazing people. Designers from our field and related fields. New contacts, exchange of insights and experiences are extremely important in the work of each of us.Being Designer of the Day is an amazing honor and distinction. It is also a challenge, and the engine for further work.

Extended Interview with Agnieszka Hubeny-Zukowska

Could you please tell us about your experience as a designer, artist, architect or creator?
My whole education, starting with middle school, revolves around the land architecture and garden design. I constantly try to supplement my knowledge through various courses, meetings with well-known designers. Recently I graduated from the course: Planting the Piet Oudolf Way, Currently I am studying Design of cultural spaces, Gdansk Academy of Fine Arts. Previously I studied Landscape Architecture, Warsaw University of Life Sciences, Gardening, Poznan University of Life Sciences. In the UK I have completed BTEC National Diploma - Horticulture, City & Guilds - National Vocational Qualification, Amenity Horticulture - Nursery Level 2 and Garden Design in Hadlow College
How did you become a designer?
It's a hard question. From high school I fell in love with the gardens, and my stay and study in the UK have confirmed me that I want to work with the plants. Plants are amazing material in the design process, and when we add architecture and light, we can make incredible things and it just makes me entertain and fascinate.
What are your priorities, technique and style when designing?
I definitely wanted to be a garden designer from the very beginning, and all the life steps I was taking were closer to achieving my goal.
Which emotions do you feel when designing?
I design private gardens at residences and residential buildings and this makes me the greatest receptacle. These types of projects require close cooperation with the owners. There is a very special relationship between us. Designing space for a family requires cooperation and understanding of needs. I love this job
What particular aspects of your background shaped you as a designer?
I think each of us has his own way to achieve our goals. My is: curiosity of the world and continuous learning, openness to the world and people and hard work.
What are your advices to designers who are at the beginning of their career?
I think good design not only looks good, but it is functional too. It can make life easier for us. I want my projects to fulfill the dreams of my clients. I want them to not only enjoy the eye of the gardens that I create, but also relax in them, spend time with family and friends.
How do you know if a product or project is well designed? How do you define good design?
I think that understanding customers and their needs, listening to their problems and understanding them to reach a goal that is not yet crystallized is very important to me. If I add to it all my knowledge, passion, ability and imagination it can create a unique personalized space.

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