The Book That Grew Grazing Guide

The Book That Grew Grazing Guide
by Fabiano Dalmácio

• Awarded April 15, 2021
• CLIENT: Rothco, part of Accenture Interactive
• 189.179

A book with 10 tangible lessons and 10 pieces of practical advice designed to help maximize sustainability. These 10 steps enable farmers to achieve a 'perfect' 10 rotations of grass grazing per year, and produce 10 tons of grass per hectare, a truly powerful number that will massively improve the sustainability of even the most efficient farm. A book grown entirely from the very grass that Irish farmers nurture - with each page, each word, and each diagram shaped by real grass roots as they grew.