Aesthetic Series Multifunctional OLED TV by Jiankun Sun

Iron Digital and Electronic Device Design · 2022

Aesthetic Series Multifunctional OLED TV

by Jiankun Sun

A' Design Award 2022 Iron Winner in Digital and Electronic Device Design
Awarded April 15, 2022
Estimated Number of Design Views: 22,141
Verification code 9E80D684A6 · Verify this award

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About Aesthetic Series Multifunctional OLED TV

Aesthetic Series is a multifunctional OLED television that integrates a storage cabinet into the television body. The combined form uses the space behind the screen and removes the need for a separate stand. A vertical drawer structure provides storage without motors or complex mechanisms, and the internal racks can be pulled out to display small ornaments. An integrated smart speaker allows voice control of connected home devices. Far-field voice and control modules are placed in a cylindrical dock below the ultra-thin screen.

Press Kit

Unique Properties: This TV strengthens the function of the TV stand by combining the TV cabinet with the TV, thereby expanding the space utilization rate behind the TV. The smart TV can be used as the control center of the smart home system by voice command. The vertical drawer structure can maximize the use of the space behind the TV for storage without using motorized mechanisms or complex structures, the internal racks also can be pulled out as a background wall to display small ornaments. Smart speaker as an integral part of the TV, together with the TV as a smart home control center can voice control home smart devices.LED screen can display the status of smart home devices through the cloth network, can also display the weather, voice, time, music playback, etc., smart speaker can be used independently of the TV screen off.
Dimensions & Packaging: TV 1673.80 mm x 1014.65 mm x 353.76 mm,Technical 8K The screen has reached 1000nits.
Tags: Oled, ultra slim screen,
Production Technology: Aesthetic TV combines environmental protection and energy saving with CMF design. The ultra-thin glass backplane adopts a large-area environmentally friendly silk-screening process. Champagne gold and brown contrast look noble. Exquisite appearance and feel highlight the high quality and technological sense of the product. The wooden cabinet is friendly, cheap and environmentally friendly. The exquisite cloth mesh technology contrasts with the metallic feel. The subwoofer adopts the straight glue etching process, which echoes the language of the whole machine.
Design Challenge: The ultra-thin backplane needs to ensure product strength while showing excellent image quality. This is the biggest highlight and challenge of the entire design. In order to make the whole machine pure, the far-field voice highly integrates the intelligent hardware and operation interaction, and the internal hardware is closely interlaced to form a sophisticated intelligent expansion dock.
Project Duration: The project started in November 2019 in Shenzhen and finished in July 2020 in Shenzhen.
Operation Flow: The whole machine adopts ultra-thin OLED screen. In order to maintain the user's complete and pure visual experience, the far-field voice, infrared module and switch are integrated into the cylindrical expansion dock under the screen. Through AI voice and touch remote control to complete all daily control, even when the external noise reaches 75db, the voice AI wake-up rate is still as high as 95%. Make sure that you can bring smooth and intelligent experience to users.
Research: With the development of color TV industry and the update of science and technology, the appearance of TV that consumers pursue also changes. Through the analysis, the user needs mainly include: ultra-thin high-quality screen quality and smart smooth use experience. The conclusion is to abandon redundant and cumbersome design elements and keep users' complete and pure audio-visual experience. Through the intelligent and convenient AI voice and touch remote control interaction mode, to ensure the best user experience.
Inspiration: Generally, we use the TV to hang on the wall or use the bracket to place it on the TV cabinet. In order to look good in the room, we design the background wall to match the TV, which is time-consuming, labor-intensive and expensive, and wastes the space behind the TV.This TV strengthens the function of the TV stand by combining the TV cabinet with the TV, thereby expanding the space utilization rate behind the TV.The vertical drawer can maximize the use of the space behind the TV for storage.