Racer Toy by Ilwhan Ahn is a highly esteemed winner of the very prestigious 2023 A' Design Award in Toys, Games and Hobby Products Design Competition Category.

IronToy· 2023

Racer Toy

by Ilwhan Ahn

Client: Iahn Design

A' Design Award Winner in Toy Category

15,300

Verified Award Winner

Verify Award Status for #143085

View at A' Design Award Press Release Award Badge

Colors

The Design

About Racer Toy

Racer is a great collection for children and collectors with a deep interest in automotive. Racer is a constructive magnetic toy that allows customers to design and personalize their own collection. Racer is also an ornamental toy that looks incredible on a desk, a table, or a wall shelf. Racer is a luxurious toy for children made from long-lasting materials like ABS plastic with a UV-resistant paint finish and FDA-compliant urethane rubber tires.

The Recognition

About the A' Design Award

Racer Toy is an Iron A' Design Award winner, a prestigious recognition granted to good designs that meet the professional and industrial requirements expected from well-designed creations. Iron winners demonstrate great skill, high specialization, expert understanding, and creative capacity of their creators. Racer Toy is expected to be a highly regarded, admired, and cherished creation that is practical and innovative. This Iron A' Design Award-winning design integrates industry best practices and has competent technical characteristics linked with know-how and talent. Racer Toy is respected for its thoroughness and is designed to provide quality of life improvements that help make the world a better place.

Image Analysis

Color Temperature: WarmSymmetry: PartialBackground: Left and Right

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Racer is a great collection for children and collectors with a deep interest in automotive.

Racer is a constructive magnetic toy that allows customers to design and personalize their own collection.

Racer is also an ornamental toy that looks incredible on a desk, a table, or a wall shelf.

Racer is a luxurious toy for children made from long-lasting materials like ABS plastic with a UV-resistant paint finish and FDA-compliant urethane rubber tires.
Dimensions & Packaging: Product: 235mm x 125mm x 75mm
Package: 250mm x 130mm x 80mm sleeve box
Tags: Toys, Cars, Solidworks, Keyshot, 3D Print
Production Technology: 3D modeling with Solidworks; Rendering with Keyshot; Prototype with Form 3 printer from Formlabs
Design Challenge: A lot of effort went into researching a design that did not require screws and had no visible parting lines. On top of that, spending a lot of time making numerous prototypes to find the right specifications was the most challenged part.
Inspiration: Toy vehicles and construction toys are popular choices for millions of children across the world. Racer is a product that children and adults who love cars can interact and enjoy together.

The design inspiration is from the early Formula 1 racing car but with a modern minimalist aesthetics. Sleek and speedy racing car design is perfect gift for relatives or friends.
Project Duration: The project started in May 2021 in Seoul, Korea.
Operation Flow: Racer is a constructive magnetic toy that allows customers to design and personalize their own collection. Each part connected by a magnet can be easily disassembled and reassembled into parts of a desired color.
Patents: Copyrights belong to ILWHAN AHN, 2021
Team Members: ILWHAN AHN: Director, Product Designer
Image Credits: Image: ILWHAN AHN
Design: ILWHAN AHN