Silver Audio and Sound Equipment Design · 2024
OH Techwear Earphones
- A' Design Award 2024 Silver Winner in Audio and Sound Equipment Design
- Awarded April 15, 2024
- CLIENT: Of Hunger
- Estimated Number of Design Views: 38,327
- Verification code AD8314941C · Verify this award
About OH Techwear Earphones
Design team merges earphones and jewelry for a unique accessory, tailored for the fashion-conscious. It features a universal electronic system for various styles, a high-quality Qualcomm chip, Hi-Fi speaker diaphragms, 3D surround sound, a gravity-wear ear-hook structure, and a 12+20-hour battery life. The design blends science fiction, traditional jewelry craftsmanship, and modern technology, creating a futuristic wearable for millennials and Gen Z.
OF HUNGER's OH Techwear Earphones, recipient of the Silver A' Design Award in Audio and Sound Equipment Design, exemplifies the contemporary convergence of fashion-forward aesthetics with functional audio technology, situating itself within a broader cultural moment where personal electronics have transcended mere utility to become expressions of identity and style; the design demonstrates remarkable commitment to sculptural presence, with the charging case functioning as both protective vessel and display object worthy of exhibition; technically, the execution reveals sophisticated understanding of material properties, deploying chrome plating to achieve surfaces that transform with viewing angle while maintaining structural integrity; the biomorphic-mechanical hybrid language of the earphones themselves suggests influences ranging from biomechanical art to contemporary performance vehicle design, creating objects that appear simultaneously organic and engineered; the interior architecture demonstrates thoughtful consideration of user interaction, with precisely formed cavities that locate each earphone securely while the matte black finish provides visual contrast that renders the chrome elements more luminous; thematically, the design engages with notions of transformation and enhancement, suggesting that audio technology can amplify not merely sound but personal presence and aesthetic expression; the exoskeletal armature forms evoke protective structures found in nature while their angular precision speaks to human technological achievement, creating productive tension between natural and manufactured worlds; one might observe how the raised triangular elements create visual kinship with contemporary architectural forms and fashion accessories within the techwear movement, establishing coherent design language across disciplines; viewers are invited to consider how personal technology increasingly occupies territory once reserved for jewelry and adornment, and what this shift reveals about evolving relationships between humans and their devices.
Press Kit
- Unique Properties
- The fusion of jewelry accessories and electronic earphones presents a new breed - a blend of electronic wearables with fashion. Its appearance is that of a fashionable accessory, yet at its core, it is a high-quality OWS (Open Wireless Stereo) air-conduction earphone. This product is currently experiencing significant popularity in China, giving rise to a new trend among fashion-forward women called "E-Fashion Wear," integrating electronic wearables as a stylish statement.
- Dimensions & Packaging
- 112mm*75mm*43.5mm
- Tags
- OWS, Accessory, Earphones, Techwear, Of Hunger
- Production Technology
- Technologically, it features a 14.2-16.2mm diameter wool diaphragm speaker, Qualcomm chip, Bluetooth 5.3 technology, call noise reduction, personalized app settings, both wired and wireless charging options, with a total battery life of 32 hours. Craftsmanship-wise, it is crafted with a mix of materials including zirconia, 18K white gold-plated copper, CNC machining, molded ABS, integrating production standards and safety standards from both the jewelry and electronics industries.
- Design Challenge
- Open Wearable Stereo accessory earphones defy classification, competing with headphones and targeting the fashion accessory market. Initial enthusiasts in China, mainly from major cities, drive the trend, gaining traction in surrounding communities. OF HUNGER, China's pioneering fashion brand for electronic wearables, aims to redefine fashion and technology in the smart era. The OF HUNGER Wearable Stereo earphones mark the brand's first mass-produced products, innovatively creating a paradigm for "electronic wearable fashion," seamlessly blending fashion and technology.
- Project Duration
- The project started in Beijing in 2022, was completed in 2023, and was officially released in the Chengdu offline experience store on August 10, 2023. It will also be sold in online stores such as Tmall, Douyin, and Xiaohongshu.
- Operation Flow
- Open the charging case, your phone's Bluetooth will recognize "Of Hunger," click to connect and start using. Features include listening to music, making calls, using voice assistants, and AI conversation. Control volume, song switch, and calls with touch. Through the app, switch modes, adjust sound profiles, and earphone lights provide status notifications.
- Research
- Merging fast fashion accessories with wireless headphones is both innovative and eco friendly, reducing the need for extra accessories and minimizing waste. Sustainability is key, with the product allowing style updates by altering the bridge shaped structure. From a business perspective, it's gained popularity in China, with users actively sharing experiences on social media. This user driven promotion contributed to enduring success. Launched during Paris and Shanghai Fashion Weeks, it expanded to Europe and Australia, propagating the concept of "electronic wearable fashion" associated with the brand.
- Inspiration
- For fashion-forward women who prefer open-style earphones, traditional industrial design earphone types do not meet their needs for fashionable wear. The goal of this design is to create a new product category that combines jewelry accessories with wireless earphones in various styles. The aim is to provide an item that not only has high-quality earphone functionality but also exudes a high level of fashion. In doing so, we have resolved the conflict between ear accessories and headphone wear.
- Image Credits
- #1 Photographer: Shoupin Zhang
#2 Photographer: Shoupin Zhang
#3 Photographer: Shoupin Zhang
#4 Photographer: CuiCui Studio
#5 Photographer: Shoupin Zhang - Patents
- EUROPEAN UNION INTELLECTUAL PROPERTY OFFICE CERTIFICATE OF REGISTRATION:No 015034872-0001;No 015034872-0002;No 015034872-0003;No 015034872-0004,Yuan TIAN Shoupin ZHANG,22/09/2023.
Certificate of Registration for a UK Design:Design number: 6314167;6314168;6314169;6314170，Beijing Everything Evolution Trading Co., Ltd.Grant date: 29 September 2023；
Trademark, trademark registration number 62443424, trademark holder: Beijing Everything Evolution Trading Co., Ltd.
Colors of OH Techwear Earphones
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Electronic Fashion Wearables Collection
We pioneer the fusion of high fashion and cutting-edge technology, creating electronic accessories that redefine personal style. Our award-winning wearables combine jewelry aesthetics with premium audio technology, offering fashion-forward individuals a new way to express themselves.
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