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Asli Arikan Dayioglu's Moxy Istanbul Taksim Hotel Interior establishes its spatial drama through a commanding vertical axis that draws the eye upward along a soaring atrium crowned by an intricate geo
Warm olive-green modular seating elements anchor the foreground with their generous cushioned forms, each unit defined by crisp geometric profiles and soft rounded edges that suggest approachable comf
A striking architectural volume anchored by a terracotta-hued dividing structure commands the spatial composition, establishing a powerful vertical axis that organizes the hospitality interior into di
Asli Arikan Dayioglu's Moxy Istanbul Taksim Hotel Interior presents a compelling hospitality environment where industrial architectural vocabulary converges with vibrant contemporary furnishing to cre
Asli Arikan Dayioglu's Hotel Interior presents a commanding architectural vitrine structure functioning as a curatorial wall installation, where the dominant compositional axis follows a strong horizo

Designist

Bronze Interior Space and Exhibition Design · 2026

Moxy Istanbul Taksim Hotel Interior

by Asli Arikan Dayioglu

  • A' Design Award 2026 Bronze Winner in Interior Space and Exhibition Design
  • Awarded April 15, 2026
  • CLIENT: Designist
  • Estimated Number of Design Views: 5,129
  • Verification code F95F6F8DD8 · Verify this award
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About Moxy Istanbul Taksim Hotel Interior

Moxy Istanbul Taksim is a hotel interior located in Beyoglu, Istanbul. The design covers about 3,500 square meters and was created through an adaptive reuse approach. Lobby, bar, lounge, and retail areas flow into one continuous social space without strict boundaries. Shifts in color, light, and material guide circulation. Industrial and warm materials are combined, and graphics are integrated into the surfaces. Existing structural elements were preserved and supported with lightweight steel framing. Guest rooms offer a calm retreat.

Asli Arikan Dayioglu's Moxy Istanbul Taksim Hotel Interior exemplifies contemporary hospitality design's capacity to transform circulation infrastructure into socially activated destination space, addressing the historical challenge of the hotel atrium by rejecting both the corporate anonymity of mid-century convention center atriums and the excessive ornamentation of luxury hotel traditions in favor of material authenticity, legible spatial geometry, and carefully calibrated experiential layers that invite lingering, social encounter, and upward contemplation. The design engages the vocabulary of industrial architecture through its exposed structural expression and honest material palette, the terracotta brick walls and blonde timber elements suggesting adaptive reuse aesthetics and warehouse conversion typologies even within new construction, this deliberate invocation of heritage industrial character serving to ground the space in tactile reality and urban context while avoiding the hermetic abstraction that can render contemporary interiors contextless and placeless. The compositional achievement resides significantly in the designer's confident manipulation of vertical scale, the soaring multi-story void crowned by the geometric skylight structure creating a spatial drama that dignifies arrival and circulation while the generous proportions prevent the monumental from becoming oppressive, the careful distribution of human-scale interventions including the backlit reception counter, wall-mounted lighting, neon signage, and foreground planting ensuring that visitors experience grandeur without alienation, monumentality tempered by accessibility. The chromatic strategy demonstrates sophisticated restraint, anchoring the palette in the warm earth tones of the brick masonry and the natural blonde warmth of the timber installation, these materials providing thermal and haptic comfort, while the cool neutral gray of the terrazzo flooring and the charcoal metal skylight structure prevent the warmth from becoming cloying, and the saturated electric blue and magenta neon accents introduce energetic contemporary signaling without overwhelming the foundational material calm. The integration of the backlit circular elements arranged in honeycomb formation at the central counter serves multiple functions simultaneously: practical task lighting for the service transaction, ambient glow contributing to the layered illumination strategy, wayfinding beacon marking the spatial center and functional destination, and symbolic gesture toward music culture and vintage media nostalgia, this decorative-functional synthesis exemplifying design thinking that refuses the false choice between utility and expression. The biophilic dimension introduced through substantial tropical plantings in the foreground demonstrates sensitivity to human psychological needs within large-scale interior volumes, the organic vertical forms and cooling green chromatic notes mediating between visitor and monument, softening geometric severity, improving perceived air quality and environmental wellness, and establishing rhythmic counterpoint to the architectural orthogonals. The skylight structure itself represents a notable technical and compositional accomplishment, the triangulated lattice geometry achieving structural efficiency while creating visual rhythm and pattern that rewards sustained upward attention, the intersecting linear members establishing a geometric armature that organizes the expansive glazed plane into comprehensible segments, and the translucent infill admitting abundant diffused natural illumination that bathes the entire atrium in cool, even daylight, eliminating the gloomy interior conditions that often compromise multi-story hotel circulation spaces. The symmetrical bilateral organization along the central axis creates spatial legibility and processional clarity, guiding circulation intuitively from entry toward the central service counter and beyond while the rhythmic fenestration pattern in the flanking brick walls articulates the vertical dimension through visual repetition, establishing proportional relationships and creating visual interest across the expansive masonry surfaces. The lighting strategy demonstrates layered thinking, combining the primary diffused natural illumination from the skylight with strategic warm artificial accent lighting at human scale, these wall-mounted fixtures with golden LED sources creating pools of luminosity against the brick texture that transform the vertical surfaces from passive backdrop into active visual field while also ensuring the space remains inviting during evening hours when natural light diminishes. The design invites consideration of how contemporary hospitality environments might move beyond transactional efficiency toward spatial generosity, how circulation infrastructure might become social destination rather than mere passage, how material authenticity and geometric clarity might create welcoming accessibility rather than exclusive sophistication, and how vertical space might inspire contemplation and spatial wonder within commercial contexts typically dominated by horizontal expansion and efficiency metrics, suggesting that well-designed interior architecture can elevate everyday experience, dignify human presence, and create memorable spatial encounter within the realm of temporary habitation and social gathering.

Press Kit

Unique Properties
This project reinterprets Istanbul's layered urban identity through a bold, experiential interior. Conceived as a dynamic spatial collage, it dissolves boundaries between lobby, bar, and lounge to create a continuous social landscape. Strong chromatic contrasts, integrated graphics, and a refined balance of industrial and warm materials define its character, transforming urban energy into a structured yet vibrant spatial experience.
Dimensions & Packaging
The project covers approximately 3,500 square meter of interior space. Floor-to-ceiling height varies between 3,200 mm and 4,500 mm in public areas, and 2,800 mm in guest rooms. Modular partitions are designed on a 1,200 mm grid system. Custom millwork elements range between 600–900 mm depth. Integrated LED lighting operates at 3000K–3500K. Acoustic panels (40 mm thickness) and reinforced lightweight steel substructures ensure structural and acoustic performance.
Tags
Adaptive reuse, Urban interior architecture, Experiential design, Beyoglu, Mixed-use hospitality, Spatial fluidity, Graphic integration, Industrial materiality, Cultural context, Contemporary heritage
Production Technology
The project was developed through an adaptive reuse approach based on detailed site analysis and circulation studies. Existing structural elements were preserved and strengthened, while new interventions were implemented using lightweight steel framing and modular systems. Custom-made joinery and precision-cut panels ensured accuracy in execution. Layered lighting scenarios were integrated to enhance spatial depth, material contrast, and overall user experience.
Design Challenge
The primary creative challenge was balancing Beyoglu’s historic architectural shell with a bold contemporary identity. Preserving structural traces while meeting current building codes, fire regulations, and acoustic standards required precise coordination. Integrating expressive colors and graphics without overwhelming the existing fabric was another key obstacle. Limited intervention zones and structural constraints demanded innovative detailing and lightweight construction solutions to achieve spatial fluidity without compromising heritage value.
Project Duration
The project started in March 2023 in Istanbul and was completed in March 2025 in Beyoglu, Istanbul. The realization process included site analysis, concept development, detailed design, and on-site implementation phases carried out in coordination with consultants and contractors.
Operation Flow
The space is designed to be intuitive and fluid. Visitors naturally move between lobby, bar, lounge, and retail without strict boundaries, experiencing the interior as a continuous social environment. Shifts in color, light, and material subtly guide circulation. Public areas encourage interaction and spontaneity, while guest rooms provide calm retreat. This balance allows the project to adapt to different tempos throughout the day, enhancing comfort and engagement.
Research
Type of Research: Applied spatial and urban context research.
Research Objectives: To translate Beyoglu’s social energy and layered history into an experiential interior.
Methodology: Site observation, circulation analysis, and adaptive reuse strategy development.
Data Collection and Research Tools Used: On-site mapping, photographic documentation, user flow diagrams, and material studies.
Participants or Experiments: Design team workshops and user scenario simulations.
Results: A fluid, interaction-driven layout.
Insights and Impacts: Demonstrated how urban dynamics can inform interior identity.
Effect in Real-Life: Enhances user engagement, supports business vitality, and promotes culturally responsive design.
Inspiration
The project draws inspiration from Istanbul's layered history and dynamic urban rhythm. Street life, cultural contrasts, and the coexistence of past and present informed the concept. Research into adaptive reuse and experiential circulation guided a layout that dissolves boundaries and encourages interaction, translating the district’s vibrant energy into a cohesive architectural narrative.
Image Credits
Image #1: Photographer Lomono Production (Production Studio), Moxy Istanbul Taksim 2025.
Image #2: Hotel Archive (Property Owner),Moxy Istanbul Taksim, 2025.
Image #3: Hotel Archive (Property Owner), Moxy Istanbul Taksim, 2025.
Image #4: Hotel Archive (Property Owner),Moxy Istanbul Taksim, 2025.
Image #5: Photographer Lomono Production (Production Studio), Moxy Istanbul Taksim 2025.

Colors of Moxy Istanbul Taksim Hotel Interior

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