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Rouzan Residential Building by Seyed Hamed Jafari
Rouzan Residential Building by Seyed Hamed Jafari
Rouzan Residential Building by Seyed Hamed Jafari
Rouzan Residential Building by Seyed Hamed Jafari
Rouzan Residential Building by Seyed Hamed Jafari

Charchoob Architecture Office

Iron Architecture, Building and Structure Design · 2020

Rouzan Residential Building

by Seyed Hamed Jafari

  • A' Design Award 2020 Iron Winner in Architecture, Building and Structure Design
  • Awarded April 15, 2020
  • CLIENT: Charchoob Architecture Office
  • Estimated Number of Design Views: 14,304
  • Verification code FC11D58209 · Verify this award
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About Rouzan Residential Building

Rouzan is a residential building in Isfahan, Iran. The design brings together a traditional Iranian house and a modern apartment. The facade is made of bricks produced from local materials, aligned vertically with concave sections and sharp angles. Semi-transparent bricks and wooden canopies with decorative niches and cavities recall traditional Iranian homes. The rooftop holds a water fountain, a garden and a barbecue area. Electrical rotating canopy windows are controlled remotely, expanding to admit more sunlight in winter and contracting to limit heat in summer.

Press Kit

Unique Properties
Rouzan allows its residences to experience two lifestyles, a traditional Iranian house of the past and a modern apartment of the present. For designing of the facade through interiors and rooftop with water fountain, garden, and BBQ, same traditional bricks, semi-transparent bricks, wooden canopies with niche decorative and intrusive cavities were implemented to resemble traditional Iranian houses. On the other hand, the facade and interior designs were refined with the advanced architectural touches to appeal for prospective buyers as well.
Dimensions & Packaging
Land area : 202 sqm
Occupied area : 620 sqm
Tags
Climate architecture, Vernacular architecture, Traditional Iranian architecture, Rotating electrical Windows, Residential building, Rooftop garden, Intricate glass windows
Production Technology
The facade was designed utilizing bricks made of indigenous materials with an intricate brick design format synchronized with the signature electrical canopy window designs. The bricks were aligned vertically with concave sections including sharp angles to guide audiences vision upward; the overall facade texture corresponded to the dominant texture of the region as well. Intricate brick designs were also continued in the interior facade, entrance, wooden door, and staircase designs with angled format to create a modernized look for the entire project.
Design Challenge
Designing the signature canopy windows to be efficient and to increase privacy of the residences, meeting logistical guidelines, and finally achieving clients investment budget were among the most difficult challenges to overcome. On one hand, guidelines restricted the building height, the facade design, and rooftop water fountain; on the other hand, material selections were limited due to the clients low budget. Nonetheless, the design had to be appealing for prospective buyers.
Project Duration
The project design and building execution started in November 2016 in Isfahan and finished in January 2019.
Operation Flow
This building is in Isfahan, Iran where its climate is hot and dry in summer and cold and dry in winter. Considering the requested traditional designs, a trade-off solution had to achieve so that the building absorbed the least possible heat during the summer and the most sunlight absorption in the winter. Thus, the electrical rotating canopy windows were created which could be remotely controlled to expand in order to maximize the sunlight entry in the winter and to contract in order to minimize it in the summer.
Research
Distinct angles of illumination patterns for openings in the facade, canopy windows, the building entrance as well as analysis of solar energy absorption utilizing empirical formulas and simulator software according to the climate of Isfahan city were among major researches for this project.
Inspiration
Client asked to realize her childhood home memory combined with advanced architectural designs. Her childhood home was a traditional Iranian house with a fountain centering the yard surrounded by gardens; different rooms circularly faced the fountain providing a sense of inclusion; each room had a wooden framed window made of smaller identical windows producing symmetrical shapes once sunlight passing through. The inspiration was to create a signature canopy window pattern designs derived from her childhood memory by implementing the signature designs onto key compartments of the building.
Image Credits
Image 1# photographer Negar Sedighi
Image 2# photographer Negar Sedighi
Image 3# photographer Negar Sedighi
Image 4# photographer Negar Sedighi
Image 5# photographer Negar Sedighi
Patents
All the human figures used in the images have a relative relationship with the designer and are fully satisfied with publishing their image in cyberspace.

Colors of Rouzan Residential Building

Design Interview about Rouzan Residential Building

Client asked to realize her childhood home memory combined with advanced architectural designs. Her childhood home was a traditional Iranian house with a fountain centering the yard surrounded by gardens; different rooms circularly faced the fountain providing a sense of inclusion; each room had a wooden framed window made of smaller identical windows producing symmetrical shapes once sunlight passing through. The inspiration was to create a signature canopy window pattern designs derived from her childhood memory by implementing the signature designs onto key compartments of the building.

My main focus was to achieve my client’s approval so that she enjoys living her childhood memories while the building also entailed high technological and modern features.

Few of the condos were designated for sale and few of them for my client herself to reside.

My goal always has been to draw the first draft of the design as soon as possible so that I can receive my client’s feedback right away. So here, after the first draft, I created a 3D render for my client based off her feedback so that she can visualize herself walking through the doors and hallways. Once I got the approval that the design has met her criteria completely, then I revise the design in much more details. Here, from initial draft to the completed design version, it took me less than 1 month.

I had two main obligations to meet when designing this project. One, to meet my client’s childhood memory visualization and two, to create a design that attracts buyers too.

I tried to design this work with cost-efficient, traditional touches and local material such as bricks, wooden work, and canopies reminisce of historic architectural tales with modern design concepts. It had to harmonize with the texture of the neighborhood as well.

Yes, couple of traditional designs in my hometown Esfahan.

I was aiming for middle class customers with family size ranging from 4 to 6 per household.

Accessibility, simplicity, cost-efficient, yet elegant format so that middle class families can afford it.

Rouzan means tiny light beams referring to the sunlight reflection through each canopy windows

Sketchup, AutoCAD, Photoshop, and Lumion.

Rouzan allows its residences to experience two lifestyles, a traditional Iranian house of the past and a modern apartment of the present. For designing of the facade through interiors and rooftop with water fountain, garden, and BBQ, same traditional bricks, semi-transparent bricks, wooden canopies with niche decorative and intrusive cavities were implemented to resemble traditional Iranian houses. On the other hand, the facade and interior designs were refined with the advanced architectural touches to appeal for prospective buyers as well.

I utilized great deal of insights from my colleague engineers, my wife, Mr. Shafiee, and Mr. Nillipour.

Electrical convertible canopy windows, parking lot entrance door, interim, hidden cameras, rooftop garden water drop system to avoid excessive water usage and more.

Distinct angles of illumination patterns for openings in the facade, canopy windows, the building entrance as well as analysis of solar energy absorption utilizing empirical formulas and simulator software according to the climate of Isfahan city were among major researches for this project.

Designing the signature canopy windows to be efficient and to increase privacy of the residences, meeting logistical guidelines, and finally achieving clients investment budget were among the most difficult challenges to overcome. On one hand, guidelines restricted the building height, the facade design, and rooftop water fountain; on the other hand, material selections were limited due to the clients low budget. Nonetheless, the design had to be appealing for prospective buyers.

18.Because I had multiple responsibilities in this project which allowed me to pay extra attention to every single detail even during the execution stage, I wanted to gauge the performance forecast of the realized result in comparison with international designs.

Its hard to pinpoint specific lessons, but I know I learnt a lot from anyone who worked hard to complete this project from designers, construction workers, painters, and more. As I mentioned earlier, I was the project supervisor as well and thus got to interact with lots of hard-working people and learnt a lot from each other specialties.

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