Steel City Tradeshow Highlight

Interface Design Award Winner.
Awarded for Good Interface, Interaction and User Experience Design.

Steel City Tradeshow Highlight
by Responsive Spaces

  • Awarded April 15, 2020
  • CLIENT: Primetals Technologies Austria
  • 11.154
The Steel City is a stylized model depicting the steelworks of the future. It consists of semi-transparent acrylic models placed on a led-wall, which serves as a screen for demonstrating various use-cases by literally making the Steel City glow: when selecting one of the scenarios at the terminals, users trigger animations which visualize the processes and work-flows of the steel plant in a firework of light and color projected through the acrylic models on top. The whole experience is extended by a professional layer of information, accessed at the terminals via a unique haptic interface.

The Steel City is a stylized model depicting the steelworks of the future. It consists of semi-transparent acrylic models placed on a led-wall, which serves as a screen for demonstrating various use-cases by literally making the Steel City glow: when selecting one of the scenarios at the terminals, users trigger animations which visualize the processes and work-flows of the steel plant in a firework of light and color projected through the acrylic models on top. The whole experience is extended by a professional layer of information, accessed at the terminals via a unique haptic interface.

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Good  Design

Steel City Tradeshow Highlight

Good Design

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Steel City Tradeshow Highlight

Great Design by Shunji Yamanaka & fuRo

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Steel City Tradeshow Highlight

Steel City Tradeshow Highlight

Responsive Spaces

Designer of Steel City Tradeshow Highlight


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