Human and Sea Digitale Illustrasiereeks by Liu Xiaorong and Huo Kai

Human and Sea Digitale Illustrasiereeks by Liu Xiaorong and Huo Kai is a highly esteemed winner of the very prestigious 2020 A' Design Award in Brons in Beeldende Kunste en Kunsinstallasie Ontwerp Competition Category.

BronsBeeldende Kuns· 2020

Human and Sea Digitale Illustrasiereeks

by Liu Xiaorong and Huo Kai

Client: Northeastern University

A' Design Award in Brons Winner in Beeldende Kuns Category

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Verified Award Winner

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Colors

The Design

About Human and Sea Digitale Illustrasiereeks

Mens en See is 'n reeks digitale kunsillustrasies oor die verhouding tussen mense en die oseaan. Die illustrasies maak gebruik van 'n surrealistiese styl en 'n montage-vorm. Vroulike figure verskyn tussen vis, koraal en seewier, saam met afval wat in die water agtergelaat is. Die harmonie tussen mense en die oseaan word geprys, terwyl die besoedeling en vernietiging van die oseaan gekritiseer word. Elke beeld word op 'n grafiese tablet met digitale skilderprogrammatuur geskep. Die reeks is voorberei vir druk- en aanlyn media, met die doel om mariene bewaring te ondersteun.

The Recognition

About the A' Design Award in Brons

Human and Sea Digitale Illustrasiereeks is 'n wenner van die A' Design Award in Brons, 'n hoogs prestigieuse erkenning wat toegeken word aan uitstaande ontwerpe wat gekenmerk word deur kreatiwiteit, vindingrykheid en skerpsinnigheid. Wenners in Brons is ruimskoots vaardige en opvallend kreatiewe artefakte wat die groot ervaring, verbeelding en vindingrykheid van hul ontwerpers bevestig. Daar word verwag dat Human and Sea Digitale Illustrasiereeks 'n hoog aangeskrewe, bewonderde en gekoesterde voorwerp is wat merkwaardig professioneel en innoverend is. Hierdie ontwerp wat die A' Design Award in Brons gewen het, inkorporeer die beste praktyke in kuns, wetenskap, ontwerp en tegnologie en is uitstekend vanweë sy aandag aan detail. Human and Sea Digitale Illustrasiereeks bevredig behoeftes pragtig, raak aan begeertes, bekoor gevoelens en spreek die nuuskierigheid aan.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Human beings are closely connected with the ocean. A series of digital art illustrations describe the harmonious symbiotic relationship between human beings and the ocean, which is dialectical. When human beings destroy the ocean, they also destroy their homes. When human beings care for the ocean, they can live together. Digital art illustration, in the form of surreal art, shows that human beings and the ocean are the community of destiny.
Dimensions & Packaging: The size of the illustration is 127x127 cm; 63.5x63.5cm. It is used for print and online media.
Tags: Human, Ocean, Digital art, Illustration, Destruction, Harmony
Production Technology: Digital illustration is finished by computer drawing technology. Using "Sai" software, combining with digital board for image drawing and post art processing, this is a systematic process of art processing, requiring stylized performance, surreal digital painting is very promising.
Design Challenge: The difficulty and challenge of digital art illustration is to deal with montage's artistic effect and painting form vividly. It is not easy to achieve the ultimate in the pursuit of artistry and profundity.
Research: In the context of human damage to the ocean, marine organisms and marine resources have been greatly damaged and polluted. In the long run, human destruction is possible. Digital art illustration reflects this content. In the form of montage, it praises the harmony between human beings and the ocean from the front, criticizes the behavior of human destroying the ocean from the back, and expresses human reflection.
Inspiration: The originality of digital art illustration comes from the destruction of the ocean by human beings, and the concern and protection of the ocean ecology by human beings, with the purpose of sustainable development of the ocean.
Project Duration: The project started from March 2019 and finished in September 2019. The design is done in Shenyang.
Operation Flow: The content of the illustration is that the female characters have affinity with the marine life, surrounded by fish, coral, seaweed, etc., and the garbage left in the ocean by human beings. The information that they convey to people has three points: 1. The harmony between human beings and the ocean; 2. The destruction and pollution of the ocean by human beings; 3. The consequences that human beings should bear. These contents are transmitted to the public, and the artistic concept is deeply rooted in the people's mind.
Team Members: Design Director:Huo Kai, Illustrator: Liu Xiaorong
Image Credits: Liu Xiaorong and Huo Kai, 2019.