Newker Logo Handelsmerkontwerp by Jian Sun is a highly esteemed winner of the very prestigious 2021 A' Design Award in Yster in Grafika-, Illustrasie- en Visuele Kommunikasie-ontwerp Competition Category.

YsterGrafika· 2021

Newker Logo Handelsmerkontwerp

by Jian Sun

Client: SunDesign Brand＆design（beijing）co.ltd

A' Design Award in Yster Winner in Grafika Category

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Verified Award Winner

Verify Award Status for #106798

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Colors

The Design

About Newker Logo Handelsmerkontwerp

Newker se doel is om dienste van hoë gehalte aan die mense van die International Chinese Language Awards te verskaf. Ontwerp speel 'n belangrike rol daarin. Die grafiese gebou vir die New York-toekenning is die Empire State-gebou. Die kombinasie van die N-woord en die Empire State Building-grafika maak 'n deur oop na die Empire State Building, wat Newk se internasionale dienskonsep interpreteer. Newker het glorieryke, voortdurend veranderende en innoverende wêreldwye internasionale toekennings geskep tesame met internasionale uitruilings en samewerking van wêreldgehalte, wat geniet kan word deur enigiemand wat deur taal geraak word.

The Recognition

About the A' Design Award in Yster

Newker Logo Handelsmerkontwerp is 'n wenner van die A' Design Award in Yster, 'n prestigieuse erkenning wat toegeken word aan goeie ontwerpe wat voldoen aan die professionele en industriële vereistes wat van goed ontwerpte skeppings verwag word. Wenners in Yster toon groot vaardigheid, hoë spesialisasie, kundige begrip en die kreatiewe vermoë van hul skeppers. Daar word verwag dat Newker Logo Handelsmerkontwerp 'n hoog aangeskrewe, bewonderde en gekoesterde skepping is wat prakties en innoverend is. Hierdie ontwerp wat die A' Design Award in Yster gewen het, integreer die beste praktyke in die bedryf en het bekwame tegniese kenmerke gekoppel aan kundigheid en talent. Newker Logo Handelsmerkontwerp word gerespekteer vir sy deeglikheid en is ontwerp om verbeterings in lewensgehalte te bied wat help om die wêreld 'n beter plek te maak.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The company hopes to have a unique logo. Newker uses a simple logo to come up with the concept of "International Award Promoter". The graphics are simple, easy to remember and easy to recognize. The name "Newker" was inspired by several cross-cutting aspects, and seized the brand's "good resonance" to achieve the goal of better internationalization.
Dimensions & Packaging: It can be enlarged or reduced in equal proportions according to requirements, and the minimum length cannot exceed 15cm on the long side. The grid is standard drawing, and the proportion is set to prohibit deformation.
Tags: Award, brand, logotype, Newker Brand, design
Production Technology: Many elements have been created to complement the brand. From business cards, art festival billboards, printed portfolios, design patterns, social media, T-shirts and coffee cups. Each has its own technology, starting from offset printing, screen printing and acrylic UV printing.
Design Challenge: Newker's goal is to provide the best service to people who help international awards in Chinese. Design plays a very important role in it. The landmark building of the New York Awards is the Empire State Building. The combination of the N word and the Empire State Building graphic opens a door to see the Empire State Building, which better interprets Newker's international service concept. Newker works with world-class international exchanges and cooperation to create glorious, transforming, and innovative global international awards, which can be enjoyed by anyone affected by language.
Research: Based on Newker's advanced concept of promoters of international conventions, Newker's design promotes the operation of the New York International Advertising Awards. In order to be more active with international awards, contestants need information to enable them to become professional participants, reduce contestants’ budget mistakes, and help support international practices in communication between Chinese-speaking countries and contestants.
Inspiration: The name "Newker" is inspired by international awards. Newker's text logo consists of the letter N and the graphic of the US Empire State Building. Just like opening the door to promoting the New York International Advertising Awards, the New York International Television Film Awards, and the London International Awards, so is doing business in China. Strict, fair, efficient and sustainable development; accurately express the meaning and function of the brand.
Project Duration: May 2019 in China Shanghai
Operation Flow: The center of Newker is that people can achieve good results in the exciting Chinese area with international awards, improve or learn some of the most cutting-edge creative ideas. The International Award supports experts, consultants and assessments to provide advice to those in need. Humanized and strict, fair, efficient and sustainable development.The brand interacts with the media, whether it is paper, business cards, outdoor signs or billboards. Accurately expressed the slogan of the promoters of the International Awards.
Patents: "Copyrights belong to SunDesign, 2020."
Team Members: Sun Jian
Image Credits: Picture #1-5: Designer Sun Jian.