Town Longquan Tower Liquor Verpakking by Jin Tao He

Town Longquan Tower Liquor Verpakking by Jin Tao He is a highly esteemed winner of the very prestigious 2021 A' Design Award in Brons in Beperkte Uitgawe en Pasgemaakte Ontwerp Competition Category.

BronsBeperkte Uitgawe· 2021

Town Longquan Tower Liquor Verpakking

by Jin Tao He

Client: Shantou Datianchao Brand Planning Co., Ltd.

A' Design Award in Brons Winner in Beperkte Uitgawe Category

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Verified Award Winner
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Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Town Longquan Tower Liquor Verpakking

Die ontwerp gebruik die konsep van die toring om die kreatiewe uit te voer, daar unieke bottel-vormige wyn gesuperponeer in 'n toring, in China is daar "geen drie sonder 'n fees" waarin die betekenis van meer as drie, twee vriende, drink wyn is nie mooi nie. 'n Persoon wat in meditasie bo-op 'n bottel se deksel sit, beteken dat wyn nie net vir die verligting van hartseer is nie, maar ook vir introspeksie deur wynproe.

The Recognition

About the A' Design Award in Brons

Town Longquan Tower Liquor Verpakking is 'n wenner van die A' Design Award in Brons, 'n hoogs prestigieuse erkenning wat toegeken word aan uitstaande ontwerpe wat gekenmerk word deur kreatiwiteit, vindingrykheid en skerpsinnigheid. Wenners in Brons is ruimskoots vaardige en opvallend kreatiewe artefakte wat die groot ervaring, verbeelding en vindingrykheid van hul ontwerpers bevestig. Daar word verwag dat Town Longquan Tower Liquor Verpakking 'n hoog aangeskrewe, bewonderde en gekoesterde voorwerp is wat merkwaardig professioneel en innoverend is. Hierdie ontwerp wat die A' Design Award in Brons gewen het, inkorporeer die beste praktyke in kuns, wetenskap, ontwerp en tegnologie en is uitstekend vanweë sy aandag aan detail. Town Longquan Tower Liquor Verpakking bevredig behoeftes pragtig, raak aan begeertes, bekoor gevoelens en spreek die nuuskierigheid aan.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The design uses the concept of the tower to carry out the creative,there unique bottle-shaped wine superimposed into a tower,in China there is"no three without a feast" in which the meaning of more than three,two friends,drinking wine is not beautiful.A person sitting in meditation on top of a bottle lid means that wine is not only for the relief of sorrow,but also for introspection through wine tasting.
Dimensions & Packaging: no
Tags: Liquor and Spirits；Small bottle of wine
Production Technology: NO
Design Challenge: I also encountered many bottlenecks when conceiving the creativity,that is,how to display the wine bottle display in reality.Finally,after many simulations,the form of adding the bottom bracket was adopted,which increased the beauty of the design and allowed the bottles to superimpose the final.It takes the shape of a tower.
Research: In China,the liquor market is very large,and the wine culture has a long history.Our creativity is to integrate wine into the Zen culture.Small bottles of wine are very popular in recent years,but most of them use emotions to call young consumers to resonate.Although the emotions are there,they are not high-end,and they will feel incompatible with some occasions.Therefore,our design focuses on the high-end market,three people form a group,friends gather,and gather together into a tower.
Inspiration: Tower,as an ancient building in China,Legend has it that the winery is located in the mountains convergence of the natural source head,the idea to the original shape of the winery for creativity.A person sitting in meditation with a bottle cap on top implies that alcohol,in addition to being drunk,can also make you think.
Project Duration: The project started in Shantou,Guangdong Province in June 2019 and was completed in August 2019
Operation Flow: no
Patents: NO
Team Members: Designer:Fanggui Chen
Image Credits: NO