Maskeeper Maskerhouer deur Maurice Kwok and Steve Yeung

Die ontwerp Maskeeper Maskerhouer deur Maurice Kwok and Steve Yeung is 'n hoogs gewaardeerde wenner van die baie prestigieuese 2021 A' Design Award in Yster in die Mode- en Reisbykomstighede Ontwerp-kompetisiekategorie.

YsterBykomstigheid· 2021

Maskeeper Maskerhouer

deur Maurice Kwok and Steve Yeung

Kliënt: Innosphere Ltd

Wenner van die A' Design Award in Yster in die Bykomstigheid-kategorie

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Geverifieerde Toekenningswenner

Verifieer Toekenningsstatus vir #112413

Besoek Webwerf Bekyk by A' Design Award Persverklaring Toekenningskenteken

Kleure

Die Ontwerp

Oor Maskeeper Maskerhouer

Boekteks: Maskeeper is 'n tydelike bergingshouer vir gesigmaskers, gevou in 'n verpakking ter grootte van 'n visitekaartjie. Maskeeper word vervaardig van voedselgraad-polipropileenplaat, wat uitgesny en gevou word vir vinnige en lae-koste produksie. Die masker word op die oop plaat geplaas en van binne toegevou, sodat die maskeroppervlaktes bedek bly en kruisbesmetting verminder word. Met afmetings van 91 by 61 by 8 millimeter en 'n gewig van 10 gram, pas Maskeeper maklik in 'n sak. Die ontwerp bied 'n netjiese en higiëniese alternatief tot die toedraai van verwyderde maskers in snuistervodpapier of koeverte tydens etenstye.

Die Erkenning

Oor die A' Design Award in Yster

Maskeeper Maskerhouer is 'n wenner van die A' Design Award in Yster, 'n prestigieuse erkenning wat toegeken word aan goeie ontwerpe wat voldoen aan die professionele en industriële vereistes wat van goed ontwerpte skeppings verwag word. Wenners in Yster toon groot vaardigheid, hoë spesialisasie, kundige begrip en die kreatiewe vermoë van hul skeppers. Daar word verwag dat Maskeeper Maskerhouer 'n hoog aangeskrewe, bewonderde en gekoesterde skepping is wat prakties en innoverend is. Hierdie ontwerp wat die A' Design Award in Yster gewen het, integreer die beste praktyke in die bedryf en het bekwame tegniese kenmerke gekoppel aan kundigheid en talent. Maskeeper Maskerhouer word gerespekteer vir sy deeglikheid en is ontwerp om verbeterings in lewensgehalte te bied wat help om die wêreld 'n beter plek te maak.

Agter die Ontwerp

Persstel

Krediete, spanlede en tegniese besonderhede verskaf deur die ontwerper.

Unieke Eienskappe: ** First in the World to Satisfy the Unmet Need**
In this unexpected situation, there is NO product really caters to this need for temporary mask storage and solves the pain point. People just use envelopes or tissue paper to store “take-off” masks during mealtime which are NOT eco-friendly and with POOR user experience. To satisfy this, we designed the Maskeeper to tackle this scenario and created a new and easy table manner for everyone. This allows every user to “fold and store” the mask in a simple, neat, and hygienic way.
Afmetings & Verpakking: Size: 91 x 61 x 8mm Weight: 10g
Material: PP Sheet (Food Grade)
Lab Approval with Certification:
EU EN71-3 Safety Directives
REACH & RoHS Compliance
Etikette: pandemic, maskeeper, mask keeper, mask case, pandemic, corona virus
Produksietegnologie: **Fast to Market, Over One Million Pieces Distributed.**
Because of the unexpected pandemic and of urgent need, we just use 20 days to develop, produce and launch Maskeeper to market. Made of Food Grade PP sheet with die-cut and folds, which ensures the fastest manufacturing rate, lowest production cost, so every citizen could afford and access Maskeeper ASAP.
Ontwerpuitdaging: **Minimal Design but Highly Efficient**
In Feb-2020, production plants in Mainland were all closed and there was no way to carry out mass production. So we optimized the design of Maskeeper that can be efficiently produced locally by Laser Cuttimh machine in batches with available workshops in Hong Kong to support the urgent need of citizens. Until mass product facilities were available, these were produced in million and distributed widely.
Navorsing: **Mission on Creating Shared Value (CSV)**
The pandemic caused a serious impact to local retail business. No one visited local stores to spend. Thousands of small shops were at the critical stage of closing down.
By making good use of huge demand of Maskeeper, we allied with many small shops, from restaurants to cafés, and introduced the “Maskeeper Redemption Scheme”. This encouraged consumers to “Purchase First and then Redeem Maskeeper”. So people will spend for a certain amount in shops (say buying a cup or food) and redeem Maskeepers at a discounted offer. This incentive acted as business leverage and induced sales opportunities for small shops at that frozen economy.
Inspirasie: **The New Lifestyle Essential for the New Normal **
The unexpected pandemic makes mask-wearing a daily habit. At mealtime, people use tissue papers or envelopes to wrap "take-off" masks which is a POOR experience and NOT eco-friendly.
Creating a new hygiene manner, with Maskeeper, people can temporarily store the medical mask in a business card-sized package, which is hygienic, handy, and neat. This smartly solves all pain points and minimizes cross-contamination to/from the mask.
Projekduur: The project was started on 31-Jan-2020 and the product was launched to market on 21-Feb-2020 in Hong Kong.
Bedryfsvloei: **Smart and Intuitive**
Just place the medical mask onto Maskeeper, user could intuitively fold and keep the mask into a card-sized package, which is simple and handy. (Please see provided video link for demonstration).
Spanlede: Maurice Kwok
Steve Yeung
Kurt Fan
Winky Mak
Elle Yeung
Jack Fok
Artisana
Beeldkrediete: Steve Yeung
Maurice Kwok
Winky Mak
Kurt Fan
Elle Yeung