Athletic Illustrasiereeks by Hao Li is a highly esteemed winner of the very prestigious 2021 A' Design Award in Brons in Beeldende Kunste en Kunsinstallasie Ontwerp Competition Category.

BronsBeeldende Kuns· 2021

Athletic Illustrasiereeks

by Hao Li

Client: Hao Li

A' Design Award in Brons Winner in Beeldende Kuns Category

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Colors

The Design

About Athletic Illustrasiereeks

Athletic is 'n reeks sporttema-illustrasies wat met digitale skilderprogrammatuur geskep is. Elke beeld verminder 'n komplekse atletiese beweging tot eenvoudige lyne en vorms. Die mees verteenwoordigende pose van elke sport is gekies na 'n breedvoerige studie van verwysingsbeelde. Pasgemaakte kwaste en teksture is ontwikkel om die oppervlak van tradisionele skilderwerk op papier op te roep. Elke oorspronklike kunswerk meet 1920 by 1920 pieksels teen 72 dpi. Die reeks poog om die skoonheid en energie wat binne 'n enkele oomblik van beweging vervat is, te toon.

The Recognition

About the A' Design Award in Brons

Athletic Illustrasiereeks is 'n wenner van die A' Design Award in Brons, 'n hoogs prestigieuse erkenning wat toegeken word aan uitstaande ontwerpe wat gekenmerk word deur kreatiwiteit, vindingrykheid en skerpsinnigheid. Wenners in Brons is ruimskoots vaardige en opvallend kreatiewe artefakte wat die groot ervaring, verbeelding en vindingrykheid van hul ontwerpers bevestig. Daar word verwag dat Athletic Illustrasiereeks 'n hoog aangeskrewe, bewonderde en gekoesterde voorwerp is wat merkwaardig professioneel en innoverend is. Hierdie ontwerp wat die A' Design Award in Brons gewen het, inkorporeer die beste praktyke in kuns, wetenskap, ontwerp en tegnologie en is uitstekend vanweë sy aandag aan detail. Athletic Illustrasiereeks bevredig behoeftes pragtig, raak aan begeertes, bekoor gevoelens en spreek die nuuskierigheid aan.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This is a series of illustrations, in the work I have tried to present the texture of traditional painting by using digital tech.
At the same time, generalize the complex form of motion into simple lines and shapes is another thought of mine, in this way I can show how dynamic and beautiful the motion of sports is.
Dimensions & Packaging: The original painting size is 1920X1920 pixels, 72 dpi by each.
Tags: sports, motion, shape, movement, illustration
Production Technology: This is an illustration series made completely by computer painting software, Adobe Photoshop.
Inspired by traditional painting on paper, I tried to restore the sense of the material in traditional painting with software, through many attempts, I finally created the most suitable brushes and textures.
Design Challenge: The key to this series is to accurately grasp the most unique characteristics of each movement and present it through the simplest graphics and lines.
In the process of collecting information, I noticed that each sport contains a large number of body movements, how to find the most representative and at the same time aesthetic movements in so many movements is the biggest challenge I faced.
Research: In order to better complete this series, I did a lot of searching for each relevant movement and summarized the most representative movements from a large number of picture materials.
After completing this step of selection, the next step is to simplify the complex body language and retain the most critical information. Therefore, while taking into account both the form and aesthetics, every line and every piece of the figure presented in the picture has its own necessity
Inspiration: I did an animation about badminton a few years ago, and since then I have been fascinated by the expression of sports-related topics. In this series, I focused more on capturing the beauty of the moment than showing the whole process of sports, and I found that each sport has its own standard movements, and they present a unique form that is easily recognizable and has a strong sense of beauty. So I decided to create this series of illustrations.
Project Duration: The project is made in 2019 and featured in Behance Illustration in January 2021.
Operation Flow: This is a sports-themed illustration that tries to convey to the viewer the unique beauty of each sport.
Image Credits: Image #1: Illustrator Hao Li, Athletic, 2019.
Image #2: Illustrator Hao Li, Athletic, 2019.
Image #3: Illustrator Hao Li, Athletic, 2019.
Image #4: Illustrator Hao Li, Athletic, 2019.