Perceived Design Value Ontwerpnavorsing by Aija Freimane

Perceived Design Value Ontwerpnavorsing by Aija Freimane is a highly esteemed winner of the very prestigious 2021 A' Design Award in Yster in Meta-, Strategiese en Diensontwerp Competition Category.

YsterDiens· 2021

Perceived Design Value Ontwerpnavorsing

by Aija Freimane

Client: Aija Freimane

A' Design Award in Yster Winner in Diens Category

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The Design

About Perceived Design Value Ontwerpnavorsing

Waargenome Ontwerpwaarde is 'n na-doktorale navorsingsprojek oor die toegevoegde waarde van ontwerp. Die studie verduidelik hoe ontwerpwaarde deur gebruikers oor vyf generasies en vier sosio-ekonomiese klasgroepe waargeneem word. Waargenome waarde-aanwysers word aanbeveel om tevredenheid, geluk en welsyn te meet as eindresultate van produk- en diensgebruik. Die navorsing definieer ook 'n drieledige ontwerpproses en 'n selfassesserings-ontwerpvolwassenheidsmatriks. Hoofresultate word gepubliseer in 'n A5-boek van 89 bladsye. Die doel is om besighede, regerings en die samelewing te help om ontwerp meer bewustelik toe te pas.

The Recognition

About the A' Design Award in Yster

Perceived Design Value Ontwerpnavorsing is 'n wenner van die A' Design Award in Yster, 'n prestigieuse erkenning wat toegeken word aan goeie ontwerpe wat voldoen aan die professionele en industriële vereistes wat van goed ontwerpte skeppings verwag word. Wenners in Yster toon groot vaardigheid, hoë spesialisasie, kundige begrip en die kreatiewe vermoë van hul skeppers. Daar word verwag dat Perceived Design Value Ontwerpnavorsing 'n hoog aangeskrewe, bewonderde en gekoesterde skepping is wat prakties en innoverend is. Hierdie ontwerp wat die A' Design Award in Yster gewen het, integreer die beste praktyke in die bedryf en het bekwame tegniese kenmerke gekoppel aan kundigheid en talent. Perceived Design Value Ontwerpnavorsing word gerespekteer vir sy deeglikheid en is ontwerp om verbeterings in lewensgehalte te bied wat help om die wêreld 'n beter plek te maak.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The postdoctoral research in design clarifies the added value of design from the perspectives of users spanning five generations and four socioeconomic class groups by recommending perceived value indicators of design that measure satisfaction, happiness, and well-being as end results of product and service usage.
Dimensions & Packaging: Research for Design, The book of the main research results A5, 89 pp. Innovative approach on design's added value from the user perspective by analyzing design's socioeconomic impact from five generations and four socioeconomic class groups.
Tags: Design added value, Design's socieoconomic impact, Design indicators, conditionally subjective value, generations, socioeconomic class groups
Production Technology: The postdoctoral study in Design - new knowledge and theory of design's added value: defined design definition and design among other disciplines, described triple design process, decoded perceived value indicators of design, developed self-assessment design's maturity matrix.
Design Challenge: The challenge was to address the need to measure the socioeconomic impact of design and the role of design alongside other intangible assets in value creation identified by the European Commission. Ideas such as “good design always creates good value” and “design adds value” support the proposition that design impacts society and contributes to the economy but do not provide reliable and evidence-based tools to demonstrate that fact.
Research: The postdoctoral research as the local–global case study clarifies the added value of design from the perspectives of users spanning five generations and four socioeconomic class groups by recommending perceived value indicators of design that measure cultural and personal satisfaction, happiness, and well-being as end results of product and service usage.
Inspiration: The objective of this research was to decode design added value by identifying aspects that may help businesses, governments, and society apply design more consciously and mindfully to determine the value proposition as a customer-perceived value and total customer benefit.
Project Duration: The project started in October 2017 in Latvia and finished in September 2020 and was financed by the European Regional Development Fund and the Republic of Latvia.
Operation Flow: The defined perceived value indicators of design succeeded in reflecting conditional subjective values and contributed to developing user-centered design-driven businesses by understanding meanings that people feel, sense, and receive when using products and services.
Team Members: Solo research.
Image Credits: Full postdoctoral research "Identification system of Design's socioeconomic impact":
https://01a185bd-defe-4101-9c4c-67cf29c9e773.filesusr.com/ugd/ed7c53_09da1ba5702449b2adc3fabfe02a3e21.pdf