Three Emotions Handelsmerkidentiteit deur Tsuyoshi Omori

Die ontwerp Three Emotions Handelsmerkidentiteit deur Tsuyoshi Omori is 'n hoogs gewaardeerde wenner van die baie prestigieuese 2021 A' Design Award in Yster in die Grafika-, Illustrasie- en Visuele Kommunikasie-ontwerp-kompetisiekategorie.

YsterGrafika· 2021

Three Emotions Handelsmerkidentiteit

deur Tsuyoshi Omori

Kliënt: NPO Hansen's Disease Sanatoria World Heritage Promotion Council

Wenner van die A' Design Award in Yster in die Grafika-kategorie

13,206

Geverifieerde Toekenningswenner

Verifieer Toekenningsstatus vir #117934

Besoek Webwerf Bekyk by A' Design Award Persverklaring Toekenningskenteken

Kleure

Die Ontwerp

Oor Three Emotions Handelsmerkidentiteit

Drie Emosies is 'n handelsmerkidentiteit geskep vir 'n nie-winsgewende organisasie in Japan. Die organisasie werk daaraan om Hansen se siekte-sanatoriums by die UNESCO Wêrelderfenislys te laat voeg. Die logo kombineer drie piktogramme wat angs, hartseer en hoop uitdruk. Die mond van elke piktogram is gerangskik in die vorm van 'n brug, wat ook as die letter H gelees kan word. Die brug verwys na 'n werklike brug wat gebou is op 'n eiland waar twee sanatoriums staan. Plakkate van 594 by 841 millimeter word vertoon in kleuterskole, voorskole en hospitale.

Die Erkenning

Oor die A' Design Award in Yster

Three Emotions Handelsmerkidentiteit is 'n wenner van die A' Design Award in Yster, 'n prestigieuse erkenning wat toegeken word aan goeie ontwerpe wat voldoen aan die professionele en industriële vereistes wat van goed ontwerpte skeppings verwag word. Wenners in Yster toon groot vaardigheid, hoë spesialisasie, kundige begrip en die kreatiewe vermoë van hul skeppers. Daar word verwag dat Three Emotions Handelsmerkidentiteit 'n hoog aangeskrewe, bewonderde en gekoesterde skepping is wat prakties en innoverend is. Hierdie ontwerp wat die A' Design Award in Yster gewen het, integreer die beste praktyke in die bedryf en het bekwame tegniese kenmerke gekoppel aan kundigheid en talent. Three Emotions Handelsmerkidentiteit word gerespekteer vir sy deeglikheid en is ontwerp om verbeterings in lewensgehalte te bied wat help om die wêreld 'n beter plek te maak.

Agter die Ontwerp

Persstel

Krediete, spanlede en tegniese besonderhede verskaf deur die ontwerper.

Unieke Eienskappe: The logo and poster of a non-profit organization that aims to have Hansens sanatoriums inscribed on UNESCO's World Heritage List conveys the message that the tragic past of Hansen’s disease patients must not be forgotten.
Afmetings & Verpakking: Poster: Width 594mm x Height 841mm
Etikette: leprosy, non-profit organization, Hansen Disease Sanatoria, Hansen Disease, Logo
Produksietegnologie: First, we designed pictograms that illustrate three emotions - Agony, sadness, hope - that patients have experienced for years. Then we arranged the mouth parts of each pictogram into bridge-shape to show the will of serving as a mediator of tragic history for future generations. It also looks like an alphabet H, taken from the first letter of the disease.
Ontwerpuitdaging: To reach a wider audience regardless of nationality or generation, we have struggled to design a straightforward, catchy and intuitive logo as much as possible. Successfully, the logo has profound implications, and posters that tell those stories are put up on walls at nursery schools, kindergartens and hospitals today. The logo also appears in the text for history class at local schools.
Navorsing: The bridge design was inspired by the actual Oku-Nagashima Bridge. It opened in 1988 on the Nagashima Island where two sanatoriums are located, as the result of efforts and struggles by sanatorium residents. Dubbed as Human Recovery Bridge, it has been a symbol of the residents fight against discrimination and prejudice. Now that their average age is over 85, we need to act for them.
Inspirasie: Our challenge was to tell their noble mission to a wider audience. Their strong will not to repeat negative history is elaborately expressed here. Today, amid the prolonged Covid-19 crisis, we are seeing heartless and cruel behaviors or utterance more often. The strong message behind the logo resonates with us furthermore.
Projekduur: This logo was released in May 2019, updated in April 2020.
Bedryfsvloei: Posters with the logo are put up on walls at nursery schools, kindergartens and hospitals today, helping raise awareness of youngsters who will support our brighter future. To support their action, the logo and key visual can be downloaded. Such as smartphone standby display or sticker can be downloaded for free from website.
Patente: Copyrights belong to NPO Hansens Disease Sanatoria World Heritage Promotion Council, 2019.
Spanlede: Arte Director and Designer: Tsuyoshi Omori
Photographer: Hikaru Kodani
Translator: Yukiko Nishikawa
Beeldkrediete: Image＃1:Photographer Hikaru Kodani, 2020.
Image＃2:Photographer Hikaru Kodani, 2020.
Image＃3:Photographer Hikaru Kodani, 2020.